West Corporation Closes Landmark Acquisition of Nasdaq’s Public Relations and Digital Media Businesses

West and Nasdaq Have Agreed to an Exclusive Multi-Year Partnership

West Corporation, a global leader in technology-enabled services, announced that it has completed the acquisition of the public relations and digital media businesses from Nasdaq for approximately $335 million.

John Shlonsky

“This landmark acquisition further expands West’s position as the leading technology enablement company connecting people and businesses around the world,” said John Shlonsky, CEO of West Corporation. “When I accepted the position to lead West, I did so with the intention of growing our rich product suite and customer base through continued innovation, high-performance service delivery and strategic acquisitions. The addition of Public Relations Solutions and Digital Media Services enhances the diverse portfolio of best-in-class solutions available to our clients and is a significant step toward that goal.”

This acquisition broadens West’s portfolio of communication tools, media intelligence and multimedia services for organizations across all industries. These innovative solutions help enterprises more effectively communicate with their investors, customers and employees through targeted, timely delivery of relevant messaging.

Also Read: Deloitte’s Digital Media Trends Survey: Meet the MilleXZials: Generational Lines Blur as Media Consumption for Gen X, Millennials and Gen Z Converge

The acquired products and services include:

  1. GlobeNewswire: a global press release distribution platform and media contacts database with analytics
  2. Web Hosting: a web hosting service purpose-built for investor relations and external communications functions
  3. Webcasts: a multimedia service that publishes webcasts, webinars, video presentations and other content
  4. Media Intelligence: a media monitoring and analyst-curated daily news reporting service
  5. Influencers Database: a service to identify and connect with relevant traditional and social media profiles

West and Nasdaq have agreed to an exclusive multi-year partnership, offering eligible Nasdaq-listed clients seamless access to West’s leading press release distribution, web hosting, and webcasting solutions.

Also Read: PR Industry in South-East Asia Facing Demographic Transformation – Burton-Taylor Report

“This partnership adds tremendous value and capability for thousands of clients as West continues to deliver and invest in global omnichannel digital media products and services,” said Rob Wechsler, President of West Corporation. “We are extremely confident in our ability to grow and enhance this business.”

West Corporation is a leading technology enablement company that connects people around the world, making companies more efficient and improving lives. West helps its clients more effectively communicate, collaborate and connect with their audiences through a diverse portfolio of innovative solutions.

Recommended Read: The Big Data Market: Business Case, Market Analysis & Forecasts 2016 – 2021

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