Proven text marketing leader recognized for superior martech innovation in the 2021 Sales and Marketing Technology Awards
SlickText, a proven leader in text marketing, announces receiving recognition as an ‘Organization of the Year’ by Business Intelligence Group in the 2021 Sales and Marketing Technology Awards program, also known as The Sammys. The Sammys honor organizations and products working to solve challenges in connecting and collaborating with prospects and customers.
“At SlickText, we provide solutions and services that help advance our customers’ marketing initiatives, creating real results and genuine, one-to-one experiences for consumers everywhere,” said Brian Wilson, CRO of SlickText. “Our goal has been to build a versatile, scalable marketing platform that’s able to integrate into a variety of verticals and use cases — from data collection and loyal customer touch points to new lead engagement. Great company culture and leadership, technical innovation and our partners and customers have enabled us to accomplish our goal.”
Marketing Technology News: A Few of the Most Successful Augmented Reality (AR) Marketing Campaigns
SlickText’s flexible, easy-to-use text marketing platform provides its customers with an outstanding user experience, enterprise-level functionality and scalability. The feature-rich text marketing solution sets itself apart from other text marketing platforms by enabling users to design and execute versatile mobile campaigns. Best-in-class messaging quality, high-caliber usability and exceptional customer service have cemented SlickText’s position as a leader in the text marketing space.
SlickText’s platform has helped businesses of all sizes and types achieve outstanding results. For example, marketing agency Pola Marketing obtained a 900% ROI when their team incorporated SlickText into multiple client campaigns, where it worked seamlessly with other communication methods already in place. Also, eight Midas locations adopted SlickText to increase customer loyalty. While these locations had previously relied on direct mailers and email to reach customers, they found emails only had a click-through rate of about 5% — on a good day. Using SlickText increased ROI by 200% and click-through rates to 15%.
Marketing Technology News: Should Content Curation be a Part of your Content Marketing Strategy?
“We named SlickText an ‘Organization of the Year’ because of their commitment to helping their customers achieve marketing and revenue growth and results,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “Their technical innovation and creativity help cultivate and support positive one-to-one brand and business experiences between consumers and leads in a channel most of us use every day: texting. It was clear to our judges that their efforts have improved how we connect with brands we love today and those efforts will only continue to strengthen those connections in the future.”