Los Angeles-based food pre-ordering platform Allset announced a partnership with Olo, the leading digital food ordering platform for the restaurant industry, to enable fully integrated takeout and dine-in pre-ordering through Olo Rails for mutual restaurant partners.

Takeout and dine-in orders placed by customers on the Allset app and website will flow directly into Olo restaurant partner’s point-of-sale systems (POS). The integration streamlines order fulfillment experience and allows restaurants to access Allset’s contactless ordering feature. Rails is Olo’s solution that makes it easy for restaurant brands to publish their menus, prices, and location information on participating third-party marketplaces and apps in order to drive incremental sales, simplify workflows and manage orders in multiple places.

Marketing Technology News: Admitad Launches the Marketplace

“We are excited to partner with Olo to streamline the Allset ordering experience for our restaurant partners,” said Stas Matviyenko, CEO of Allset. “Allset takeout and dine-in orders are now injected directly into the order stream at the restaurant, increasing order accuracy and operational efficiency of the restaurant. We look forward to adding new favorite brands to our platform while helping restaurants benefit from contactless, commission-free orders.”

“Digital ordering has proven mission-critical for restaurants, and we’re delighted to work with Allset to provide our joint partners a solution that further simplifies the process of managing disparate channels,” said Jackie Berg, VP of Marketing at Olo. “The demand for technology that consolidates the growing options for restaurant ordering will continue to grow as consumers increasingly look to digital ordering to get their next meal.”

Marketing Technology News: Lightspeed Appoints Merline Saintil to its Board of Directors

As the integration continues, diners will see more national favorites available on Allset in the coming weeks. With the addition of automatic menu updates, customers will be able to order from the most up-to-date menu, minimizing the risk of order cancelation.

If the restaurant is looking for more options to receive Allset orders, they can use the Allset Merchant App which is available for download on Android devices and on Allset-issued tablets, as well as other point-of-sale integrations that the company provides.

Marketing Technology News: Demand Spring Releases Findings of Working From Home During A Pandemic Survey