Bolt and Adobe Join Forces to Power Independent Commerce
Leaders in ecommerce offer a world-class checkout experience to thousands of retailers
Bolt, the world’s first Checkout Experience Platform, today announced that it has joined the Adobe Exchange program as a Premier partner. The Adobe Exchange Premier-level partnership recognizes best-in-class technology solutions that help drive innovation, and Bolt joins as one of 24 Premier technology partners. Bolt will provide Magento Commerce merchants with a hyper-optimized, dynamic checkout experience that scales as they grow, creating a durable and future-proof experience for shoppers during their buying experience.
With the average shopping cart abandonment rate at about 70%, there is a major opportunity for online businesses to increase conversion by improving the experience they are providing their customers at checkout. And in a world where Amazon’s 1-click checkout dominates, it’s never been more important for independent retailers to keep pace with the rising expectations of shoppers today. By collaborating with Adobe, Bolt will help retailers detect fraud, convert more customers at checkout and create increased lifetime value — all with a superior single-click checkout experience that is simple, seamless, and safe.
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“Magento Commerce has stood out amongst the rest with its highly engaging and personalized shopping experience,” said Ryan Breslow, CEO and Co-founder of Bolt. “Bolt extends that experience through our single-click checkout, dynamic personalization, custom messaging, opt-ins and dynamic up-sells. The technology that we’re bringing to the table will help all Magento Commerce retailers have an equal stake in today’s competitive economy. We couldn’t be more thrilled to join forces.”
This Premier-level partnership will be critical in bringing choice, control, and customization to the thousands of retailers powered by Magento Commerce, which have now been given one single product for managing one of the most important parts of ecommerce: checkout. From presenting payment options to securely processing payments and mitigating fraud, Bolt handles everything on the backend that’s required to power a successful transaction, while providing a frontend customer experience that feels like magic.
Bolt already has a strong penetration into the Magento ecosystem with $550M (and counting) of retailer payment volume processed since 2018, and more than 100 joint customers on the Magento platform, including HUF Worldwide, Hyperice, Cariloha and Dita.
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“What Bolt provides is game-changing for companies like Dita,” said Cody Cho, Global VP of Ecommerce, at Dita. “Given the opportunity, why wouldn’t you provide a premium checkout experience and address painful fraud related issues, and solve for these pain points while making more money?” This opportunity will uplevel the go-to-market, co-marketing, and product support needed to bring the Bolt and Magento integration to the next level.
Additionally, for any repeat purchases, Bolt offers a login-free, network-wide, single-click checkout experience. By integrating this unique offering, among many others, with Magento’s robust features, retailers now have even more justification for choosing this combination as the backbone of the full-funnel stack:
- Speed: An optimized Magento ecommerce engine complemented by Bolt offers one of the fastest checkout experiences available. When returning to a merchant’s website, it only takes a single-click to complete your purchase.
- Security: Unparalleled fraud control and Level 1 certified PCI compliance means a safer checkout for shoppers and less worry for merchants
- Future-proofing: Real-time updates and enhancements with cutting edge features are well documented and available for Magento Commerce and Bolt collectively
“Through our collaboration with Bolt, thousands of our customers now have the tools they need to succeed,” said Andy Barker, Director of Product Management, Payments for Adobe. “The innovations Adobe and Bolt are bringing to market complement each other and empower companies of all sizes and across all industries to make every shopping experience simple, seamless and personal. We are excited to welcome Bolt as a Premier partner, as we continue to develop the leading commerce ecosystem.”
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