Kibo Announces 20% Discount on Technology and Services for All Certified Minority- and Women-Owned Businesses (MWBEs)

2 342

Immediate company-wide discount applies to full services and technologies for MWBEs across US.

Kibo to kick off a MWBE certification initiative to help more businesses receive resources they need and deserve

Kibo, the leader in cloud commerce, today announced that it will offer an immediate 20% discount on all products and services to certified Minority- and Women-Owned Business Enterprises (MWBEs) in the US, that the company is doing business with for the first time. Kibo is making this announcement as part of a larger, long-term strategy to support diversity across the ecommerce industry and in our global communities. Women-owned businesses account for 39% of all privately held firms, while minority-owned businesses make up 15% of the nation’s total, together accounting for more than $2 trillion in revenue. Despite this, MWBEs are often underfunded and lack the same support network as other businesses.

Marketing Technology News: Former American Express Vice President /General Manager David Blaha Joins DataOceans Advisory Board

“Minority- and Women-Owned Business Enterprises are part of the backbone of the American retail and restaurant industries, and have suffered disproportionately due to racism, sexism and, unfortunately, the Covid-19 pandemic,” said Euwart Anderson, Chief People Officer at Kibo. “Kibo has instituted a company-wide discount in order to make our unified ecommerce technology and related services more affordable to our colleagues who need it most.”

The Brookings Institute has found that MWBEs, which are concentrated in the retail and restaurant sectors, have been hit particularly hard by the Covid-19 outbreak. What’s more, many MWBEs are not officially certified, which means that they are missing out on support at the local, state and national level. With this announcement, Kibo is partnering with a third-party to educate minority-owned businesses and women-owned businesses on the benefits of becoming MWBE certified and the related market advantages. Certification allows MWBEs to be registered to receive a portion of municipal contracts, receive more training, and become eligible for certain loans and other business support.

Marketing Technology News: B2B SaaS And Startup Founder Isaac Garcia Joins Executive Team As CEO

In their local community, Kibo also partners with minority-owned small businesses to give back based on current events, needs, and employee-driven causes. For example, Kibo partnered with a minority-owned restaurant, Smokey John’s BBQ and Home Cooking in Dallas to feed approximately 100 staff members at UT Southwest Hospital’s ER and ICU wards because they were working 16- and 24-hour shifts without time for a proper meal.

“Supporting diversity and inclusion is a pillar of our company strategy, and this is the first of many initiatives Kibo is taking on in order to level the playing field for MWBEs,” said David Post, CEO at Kibo. “We’ve always been dedicated to supporting our communities and all of our customers with the resources they need to succeed, and this initiative is no different.”

Marketing Technology News: Blackbaud Announces New Data Intelligence Capabilities and CSR Initiatives to Thwart COVID-19 Crisis

  1. […] use a minimum of one cookie to make sure that you will not need to make this alternative once more.AcceptPrivacy […]

  2. […] Kibo Announces 20% Discount on Technology and Services for All Certified Minority- and Women-Owned B…  MarTech Series […]

Leave A Reply

Your email address will not be published.