Urban Airship Taps Former Salesforce-Pro Michael Stone as SVP of Marketing
Michael Stone Is a Former Salesforce Executive who Brings More Than 25 Years of Technology Marketing Experience to Further Accelerate Global Business Growth
While Salesforce continues its acquisition spree this year, Portland-based Urban Airship has announced that they now have a former Salesforce marketing technology pro as their new SVP of Marketing. Michael Stone has joined its executive leadership team to lead Urban Airship’s global marketing team.
In his new role, Michael Stone would direct its integrated marketing efforts, and create new positioning and go-to-market strategies as the company rapidly grows its platform for multi-channel real-time customer engagement. He will report directly to CEO and president Brett Caine.
At the time of this announcement, Michael Stone, said, “Urban Airship has created an open cloud platform that delivers personalized messages through any digital channel–all with incredible speed and at a truly global scale.”
The newly appointed senior vice president of marketing, Urban Airship. “We empower brands to reinvent how they interact with their customers every day, combining push notifications, email, SMS, digital wallet and other channels to create entirely new customer experiences.”
Michael Stone brings decades of experience leading marketing organizations and providing strategic consulting to rapidly growing technology companies. Most recently, he ran marketing for Salesforce Community Cloud, from its initial launch through four years of dramatic worldwide growth. Earlier in his career, Michael has worked for industry leaders such as PeopleSoft and HP directing product marketing and product management functions. He started his career as a consultant at Regis McKenna, Inc. where he developed marketing strategies for emerging technologies and businesses of all sizes.
Brett Caine, CEO and president of Urban Airship, said, “Mike brings world-class experience in accelerating growth for tech companies. He shares our conviction that brands need better ways to drive meaningful customer connections across all digital channels, and gives us the firepower we need to further accelerate global demand for Urban Airship’s platform.”
Urban Airship is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBCUniversal, Sky Plc and Zillow. This executive hire comes on the heels of Urban Airship’s announcement of the industry’s first in-app automation engine that enables brands to deliver instant, rich, interactive messages based on customers’ behavioral and lifecycle events.
Currently, Urban Airship® is trusted by thousands of businesses to drive growth with digital customer engagement. Every day, marketers and developers depend on Urban Airship to deliver billions of personalized, interactive notifications that inspire interest and drive action across all digital channels.