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iQIYI Launches Qiyu 2pro VR Somatosensory Game Console

An Ultra-HD 3D Gaming Experience With Inside-Out 6DoF Game Technology iQIYI, Inc., an innovative market-leading online entertainment service in China, launched the presales for its Qiyu 2Pro VR somatosensory game console on e-commerce platforms. iQIYI aims to provide users with an immersive gaming experience by having applied interactive 6DoF technology to the Console. The Qiyu VR 2Pro will sell for a presale price of RMB 3899 and for an official price of RMB 3999 starting April 9th.…

Harte Hanks’ ADT VR campaign wins four ECHO awards

Harte Hanks, a leader in developing customer experiences and behavioral marketing, won four ANA International ECHO Awards for its breakthrough virtual reality (VR) campaign developed for ADT Security. One of the four ECHO wins was the highly coveted Golden Mailbox Award, which distinguishes one campaign as being the most-innovative use of the mail medium. “It’s an honor to be recognized among the world’s best data inspired direct marketing campaigns,” states Keith Sedlak, Harte Hanks’ Chief Growth Officer. “It’s another…

HTC Conducts Its First Virtual “VIVE Ecosystem Conference” (V²EC) fully in VR Allowing Global Attendees to Join Virtual Sessions

HTC announces strategic long-term partnership with China Mobile to accelerate the 5G+XR Ecosystem in China HTC VIVE held its fifth annual XR industry conference, now renamed the Virtual VIVE Ecosystem Conference (V²EC), but this time in VR. It marks the first major physical industry event that has been replaced fully by an interactive VR digital twin. Approximately two thousand participants from over 55 countries have registered for the event, with worldwide speakers attended the event in the form of their own custom…

InstaVR Launches Academic Organization-Wide Tier Pricing in Response to Coronavirus (COVID-19)

Universities Can Give All Professors and Students Access to Create and Distribute VR for Distant Learning and Campus Virtual Tours With a Single User Cost. InstaVR Inc, the leading web-based virtual reality (VR) authoring, publishing, and analysis company, launched organization-wide Academic pricing to give universities a more cost-effective way of utilizing VR across all departments. In response to the worldwide Coronavirus (COVID-19) pandemic, colleges and universities have mandated online virtual classes for the…

VRTCAL Launches First SDKs and Self-Serve and Display Mediation Services

VRTCAL, leading mobile SSP for publishers, app developers and brands, announced the release of its SDKs for Android and iOS mobile devices, Self-Serve features, and Display Mediation services, putting the power into the hands of developers to improve efficiency, decrease costs, nimbly manage demand partners and mediation and ultimately increase revenues. “For more than two years, VRTCAL has been a valued partner, helping Mobile Deluxe grow revenues,” said Sean Thompson, VP of Production at Mobile Deluxe. “VRTCAL is a true…

cnvrg.io Accelerates Enterprise AI Deployment Through Advanced MLOps Solutions Integrated with NVIDIA GPU Cloud Container Registry

Company offers NVIDIA GPU performance-optimized NGC containers on premises or on any cloud with MLOps, automation and monitoring capabilities, accelerating enterprise AI from research to production cnvrg.io, the data science platform simplifying model management with MLOps and continual machine learning automation, announces its advanced MLOps solution will be integrated with the NVIDIA NGC container registry. Through a full, native integration, cnvrg.io will deliver accelerated enterprise artificial intelligence (AI),…

Retailers See Phenomenal Returns With Zappix Visual IVR During Peak Holiday Season

Retailers and eCommerce companies leveraged the leader in Digital Self-Service Solutions to transform the customer journey during the busy holiday season with Visual IVR Zappix Visual IVR customer self-service solutions contained over seventy-five thousand retail and eCommerce calls and saved retailers over a hundred thousand dollars during 2019 holiday peak season through its industry-leading digital customer service automation and visual communication. Zappix Visual IVR and On-Demand App solutions have​ helped its…

Zappix Expands Visual IVR Services as Part of 2020 Release

The Leader in Visual IVR and On-Demand Customer Service Solutions Has Revolutionized CX Again With Expanded Capabilities and Integrations for 2020 Zappix, the leader in Visual IVR and On-Demand Customer Service Solutions, has revolutionized CX again with an expanded suite of capabilities and integrations for its flagship customer experience platform. Improvements to its proprietary automation system, major updates to the already powerful Zappix Studio platform, and other updates continue bringing more benefits to and…

Visual IVR Leader Zappix, Inc. Expands Install Base in 2020

Another Customer is Launching Zappix On-Demand Customer Service Solutions to Improve Customer Experience and Increase Customer Loyalty Zappix, the leader in Visual IVR and On-Demand Customer Service Solutions, has signed a new customer for its flagship CX solution. The technology company has chosen Zappix to drive customer loyalty and improve customer satisfaction by simplifying CX. After a record-breaking 2019, Zappix continues to expand its install base as the Visual IVR market looks to grow exponentially in 2020. “2020…

Fluid Player Adds VR and VPAID Features

Fluid Player, the free, open-source, HTML5 video player has released two new features: VR (virtual reality) support and VPAID (video player ad-serving interface definition) support. Even though virtual reality is still in the early stages of ad format development and adoption, Fluid Player’s VR feature allows both publishers and advertisers to experiment with VR content/ad formats. Fluid Player supports monoscopic (equirectangular) videos with 360-degree view or in Cardboard view (for Google Cardboard.) Marketing…

ReelTime VR Gives Amazon Prime Video’s 32.4 Million US/UK Viewers Exclusive Access to “in Front of View”, the World’s #1 VR Travel Show

All of season two of ReelTime VRs VR travel series “In Front of View” starring international superstar Front Montgomery and her daughter Leonie Montgomery is now available exclusively to all Amazon Prime Video viewers for the first time by utilizing ReelTime VRs proprietary “Ubiquiview” technology. Currently, there are an estimated 26 million Amazon Prime Video viewers in the US and 6.4 million in the U.K. that can now view the entire eight-episode second season exclusively, prior to being released to the general public.…

TechBytes with Keith Pieper, VP of Product Operations at Sovrn

Tell us about your role and journey into Advertising technology My first role in Ad technology was with AdNet who built websites in Omaha, Nebraska. While there, I helped the company move from building websites to administering online display media for Ameritrade, also headquartered in Omaha. From there, I moved to Colorado to join an ad serving startup called MatchLogic. It’s been a fun and interesting road since that eventually led me to Sovrn today. What are your thoughts on the CCPA? How can the industry prepare…

IDTechEx Research: The AR, VR and MR Market is Estimated to Be Over $30 Billion by 2030

New IDTechEx report on AR, VR and MR products by Technology Analyst Dr. Charlotte Coles discusses the technology, market, and players of the past, present and future XR, or extended reality, products are at the forefront of technological change. Virtual reality (VR), Augmented Reality (AR), and Mixed Reality (MR). With so many different XR products now available for a variety of use cases, it is important to understand how the different technologies are used, and companies which create them. IDTechEx Research have recently…

Sling TV Bolsters Live TV with Fox News, MSNBC, CNN’s HLN in Base Service; Launches Free Cloud DVR, Updated Pricing, Channel Lineups

FOX News Channel, MSNBC and CNN's HLN Expand News Offerings in Sling Blue Base Service Sling TV expanded its live news offerings with the addition of FOX News, MSNBC and CNN's HLN to Sling Blue base service and launched new "Cloud DVR Free" for all Sling TV subscribers. Sling also introduced updates to pricing and channel lineups across both services. "Sling customers have been clear: they want more live news and sports, and they want a cloud DVR included at purchase – and we listened," said…

TechBytes with Keith Pieper, VP of Product Operations at Sovrn

Could you tell us about your role and journey into Advertising technology? My first role in Ad technology was with AdNet who built websites in Omaha, Nebraska. While there, I helped the company move from building websites to administering online display media for Ameritrade, also headquartered in Omaha. From there, I moved to Colorado to join an ad serving startup called MatchLogic. It’s been a fun and interesting road since that eventually led me to Sovrn today. What are your thoughts on the CCPA? How can the industry…

HVR Partners with Tableau to Deliver Freshest, Fastest and Most Accurate Data Possible for Real-Time Analytics

HVR, the leading independent provider of real-time cloud data replication technology, today announced a partnership with Tableau Software, the leading analytics platform. Together, the two companies will provide businesses with powerful access to accurate, secure, real-time data to power their business intelligence (BI) analytics and reporting. With this partnership, HVR enables customers to integrate the complex data that powers Tableau’s interactive analytics platform in real-time from multiple on-premise and…

iQIYI Intelligence Completes Series A Financing to Accelerate the Forging of VR/AR Ecosystem

Chongqing iQIYI Intelligence Technology Co., Ltd. ("iQIYI Intelligence"), incubated and operated by iQIYI Inc., ("iQIYI" or the "Company"), an innovative market-leading online entertainment service in China, announced that it has completed RMB 100 million Series A Financing led by Addor Capital and joined by Betrust Capital. The proceeds raised will be used for technological product R&D, application ecosystem development and marketing purposes to further consolidate iQIYI's wealth of contents, technology and user base…

The Wild for Autodesk’s BIM 360® Allows AEC Teams to Collaborate on BIM Content in VR/AR from Anywhere

VR/AR collaboration platform The Wild released an integration with Autodesk BIM 360®, which will allow architecture, engineering, and construction (AEC) teams to collaborate on their BIM 360-hosted models, in an immersive virtual or augmented reality workspace. Working in disparate solutions, AEC teams often lose valuable time. With The Wild's BIM 360 integration, teams can meet in an immersive environment and provide spatial context for their stakeholders, helping them move from design to construction more efficiently.…

HumanEyes Technologies Announces Acquisition of HowToCreateVR.com

Leading community and repository of tutorials, podcasts, and webinars for Virtual Reality developers and content creators will continue to evangelize, grow and stimulate industry expansion HumanEyes Technologies, a leading 3D-Virtual Reality holistic solutions developer, announced it has acquired HowToCreateVR.com, one of the world’s leading content repositories for Virtual Reality developers and content creators. The acquisition includes the HowToCreateVR.com domain, all associated assets including content and copyrights,…

TechBytes with Jeff Meglio, VP of Agency Partnerships at Sovrn

Have you been to DMEXCO before? This was my 4th consecutive year attending the conference and it’s definitely changed over that period. As the industry is evolving, there was plenty to discuss and many of the conversations that took place were aimed at sourcing solutions to the obstacles companies will soon be facing. DMEXCO is always a great reminder that the ad tech space is a global community innovating together. How was DMEXCO 2019 different from all its previous editions? The crowd was certainly thinner, so the…