The New Valpak Changes the Way Business and Brands Reach and Engage Consumers Across Neighborhoods and the Nation Valpak, the leader in American household data, direct marketing and omnichannel media solutions, today outlined key aspects…
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At a time when enterprise retail brands and consumers are uncertain about the economy, Zeta’s record-setting activity levels prove how the efficiency of its marketing platform supports how brands engage and convert high-value audiences…
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New platform helps advertisers launch and measure marketing campaigns across popular media channels including direct mail, Facebook, TikTok, Google and more. Taradel LLC, a leading martech company serving thousands of businesses across the…
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The new tool in the platform will significantly improve navigation; this is an update creators and marketers have been waiting for a long time. After years of avoiding the inevitable, YouTube will finally introduce the change to…
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Lima-based Luis Ayarza appointed as Business Development Manager for Comosoft's Latin American operations. Comosoft Americas is pleased to announce the appointment of Lima, Perú-based Luis Ayarza as the company's Business Development…
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Elevalt's 4Ps proprietary algorithms are the culmination of 6 years of refining omnichannel execution and are the foundation of the company's data-driven approach to commercialization Fingerpaint Group announced the launch of Elevalt, an…
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What would it mean for your brand if you were among the messages in your customers’ inboxes? What if they interacted with you like they interacted with one of their friends or family members? What if, when their phone pinged with a…
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No less than four out of five companies have a vast potential for growth. As omnichannel marketing automation enters its second decade, how mature is the market? A recently released study provides a European benchmark. In Spring 2022,…
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Veeva Crossix HCP Trigger Data delivers patient engagement data for field and marketing teams to prioritize outreach to specific healthcare professionals Veeva Crossix Omnichannel Boost connects direct-to-consumer, healthcare…
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Multichannel Marketing Hubs Market Impact and Opportunities During Coronavirus Lockdown and Forecast Assessment 2030 Global Multichannel Marketing Hubs Market Research Report 2022 published by Market.Biz Including the latest industry…
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1st Annual Survey of Top B2C eCommerce Brands Explores Data Knowledge, Resource Allocation, DE&I, and Post-Covid Retail Lessons With the height of the global pandemic and the initial onset of the supply chain crisis in the rear view…
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In marketing communications, it is a three-way street. The broadcaster of the message is pathway 1, the recipient of the message is pathway 2, and the recipient's ability to reply/respond/comment is pathway 3. In an increasingly…
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Consumer habits continue to change as shoppers test new shopping methods and explore different brands and retailers. Nearly 9 in 10 consumers tried a new shopping behavior at the end of 2021, and almost half have made purchases from new…
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ZINFI's Industry-Leading UCM Platform Now Has Affiliate Marketing Management Capabilities ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions and a leader in through-channel…
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In a recent news release, the Omnichannel intelligent marketing platform service provider YOYI TECH announced the acquisition of LinkFlow, an industrial frontrunner in Customer Data Platform (CDP). In addition, YOYI TECH also announced the…
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The era of cookies is over, and while it’s been a long time coming, the last few years have certainly accelerated this digital transformation and ushered us into a new era. Concerns over privacy are taking a front seat in the minds of…
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New Engagement Solution Allows Marketers to Grow Consumer Databases and Build Even Richer Profiles through Progressive Data Collection CM Group announced that Sailthru, the leading personalized marketing automation SaaS solution for…
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Resulticks, a global leader in real-time customer engagement solutions, has been named in the 2022 Gartner Magic Quadrant for Multichannel Marketing Hubs -- marking the sixth consecutive year in which Resulticks has been recognized in this…
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MoEngage has the highest number of Gartner Peer Insights Reviews in multichannel marketing hubs, with an overall rating of 4.9 out of 5.  MoEngage, the insights-led customer engagement platform, announced that it has been recognized as a…
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Salesforce , the global leader in CRM, announced that Salesforce has been recognized by Gartner as a Leader in its 2022 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce Marketing Cloud. “In…
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