Integral Ad Science (IAS), the global leader in digital ad verification, released its 2021 Industry Pulse Report. Surveying over 200 ad industry experts across the US, IAS found that issues around digital video and connected TV,…
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Terminus, the leading account-based marketing platform, announces the addition of enterprise software marketing veteran Daniel Incandela as its chief marketing officer (CMO). After a record-breaking year of momentum, including three…
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Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced a new agreement to provide Anzu, the world's in-game advertising leader, with Comscore's industry-leading Validated Campaign Essentials…
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Exoprise, the leading provider of Digital Experience Monitoring (DEM) for Microsoft 365, announced that the company has been recognized by Gartner as a representative vendor in multiple reports. In the July 21, 2020 report Leverage…
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Actifio, the pioneer of multi-cloud copy data management software, is providing the best of both worlds to customers with the performance they're accustomed to from expensive high-end storage at a fraction of the cost as they transition to…
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Talkwalker and HubSpot gathered 70+ global experts, to identify the trends brands should engage for success next year. Backed with analytical insights and consumer data to rank the trends, helping marketing and PR pros focus on their 2021…
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Are you thinking about the future of sales? With almost 90% of sales having moved to a virtual model, it’s more important than ever to ensure sales teams understand customers’ needs. In today’s ever-competitive landscape, each sales…
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From sustainable workplace practices to connecting analytics and advocacy, analytics leader SAS has prioritized corporate citizenship and social innovation to help steer business decisions. As further evidence of its commitment to…
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SEO leader enables connection with Google Data Studio, improving reporting and demonstration of SEO value through powerful data visualization Moz, Inc., the leader in search engine optimization technology, announces the release of six…
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SparkPost, the world's largest email delivery and analytics engine that delivers nearly 40 percent of the world's email, today published the results of a consumer survey co-developed with leading global survey software company SurveyMonkey.…
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Survey Data Shows Consumers Crave More from Brands; Maintain High Expectations of Personalization and Relevance SparkPost, the world's largest email delivery and analytics engine that delivers nearly 40 percent of the world's email,…
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Thunderhead’s ONE Platform achieves the highest possible score in Strategy Thunderhead, the global leader in customer engagement and journey orchestration, has been named as a Leader in The Forrester Wave™:  Journey Orchestration…
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Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from TTEC Holdings, Talend, Zinier, Vonage, Fusionex, and Yext. TTEC Named a Top 25 Employer Partner…
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Zuora, Inc., the leading cloud-based subscription management platform provider, today announced the launch of Zuora Revenue, the latest release of RevPro, and the only automated revenue recognition application built for subscription…
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Ahead of HRH Sustainability Summit on 10th March, new research among 2,264 UK internet users aged 16–64, from GlobalWebIndex reveals consumer attitudes towards climate change and an increasingly socially responsible UK consumer. The…
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Key Partners report Receptiv Platform Engagement Levels Double Google and Facebook and Viewability and Human Attention Scores Similar to Traditional TV viewership. ReceptivTM, the leading mobile video advertising platform focused on…
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