Banner Before Header

Cognizant Named a World Leader in Gartner Magic Quadrant for CRM and Customer Experience Implementation Services

Report Recognizes Cognizant for Its Ability to Execute and Completeness of Vision Cognizant announced that it has been named a Leader in the Gartner Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide. The report evaluates 21 vendors that provide customer relationship management (CRM) and customer experience (CX) project-based services, including consulting and solution implementation services worldwide.  Leaders are defined by Gartner as those who "bring a wide range of business,…

DialogTech Deepens Integration with Adobe Experience Cloud

Enhanced Integrations with Adobe Analytics Cloud and Adobe Marketing Cloud Enable Digital Marketers to Use Call Analytics to Personalize Customer Experiences and Grow Revenue DialogTech, the world's leading provider of marketing analytics for inbound calls, announced a deepened integration with Adobe Experience Cloud that enables digital marketers to use deep, real-time insights on offline calls and conversations to drive higher-quality conversions, deliver more personalized customer experiences and grow revenue. The…

New Qualtrics Partner Network Helps Organizations Close Their Experience Gaps

Global Ecosystem Supporting The Qualtrics Experience Management Platform Announced Qualtrics, the leader in research and experience management, announced the launch of the Qualtrics Partner Network (QPN), to expand the global ecosystem of partners providing programs and solutions based on the award-winning Qualtrics Experience Management (XM) Platform. The announcement was made recently at the Qualtrics 2018 X4 Experience Management Summit in Salt Lake City. QPN members will gain access to the…

CloudCherry’s Predictive Analytics Enhancements Give Companies the Customer Experience Edge

Improvements Increase Speed and Accuracy of Customer Feedback Analysis at Scale CloudCherry, a leading Customer Experience Management company, announced significant enhancements to its CX platform's predictive analytics engine, reducing the time required to analyze customer feedback at scale, reveal insights and predict trends. "Brands around the globe are under ever-increasing pressure to understand and get ahead of customer needs, tackle churn, and drive profitability. With the help of machine learning and deep…

Spotzer To Transform Service Experience For Global Customer Base With NewVoiceMedia

NewVoiceMedia’s Cloud Contact Centre Technology Integrates Seamlessly With Spotzer’s CRM Platform To Ensure All Customer Interactions Are Tracked And Service Levels Measured NewVoiceMedia, a leading provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, is helping Spotzer enhance its contact centre operations and global customer service experience with its ContactWorld platform. Spotzer is a white-label provider of bespoke digital marketing solutions…

New Study Reveals Brands Fail to Use Customer Data to Deliver Personalized Digital Experiences

Sitecore Research Finds That Brands Aren't Equipped To Turn Customer Data Into Strategies That Drive Customer Loyalty Sitecore, the global leader in experience management software, released results of a global study - The challenges of gaining contextual insight - conducted in partnership with Vanson Bourne analyzing responses from 6,800 consumers and 680 marketing and IT decision makers to understand how brands are managing the data they collect from consumers, securing and analyzing it, and using it to deliver a…

Why The Best Marketers Are Adding Online Experiences to IRL Events

Fall in the marketing world means more than just pumpkin-spiced lattes, it’s a hectic time full of industry conferences. All you road warriors know what I’m talking about… there are too many B2B marketing events, conferences, summits, and forums to keep straight. In the whirlwind of flights, happy hours and card-swapping, all those valuable in-person conversations can feel like they happened ages ago once you get back to the office. So how do the best marketers leverage the valuable connection of an in-person…

Sibyl™ NPS® Software Platform for B2B Customer Experience Launched

Marketers can now manage their brand reputation with better effectiveness than ever before.  Signet Research, Inc., a leading New Jersey-based marketing research firm specializing in media research, introduced the Net Promoter Score (NPS®) software called Sibyl™ for B2B businesses, media companies and brand marketers. Sibyl™ is designed to provide media companies with critical sagacity on how their brands and services are faring among the customers. It will help B2B marketers optimize their campaigns to retain and expand…

Avetex Becomes Genesys Value Add Reseller; Will Amplify Seamless Customer Experience

Avtex, a renowned end-to-end customer experience (CX) deployment partner for Microsoft, will now cater to Genesys. It will offer premium CX technology solutions to Genesys as part of its strategic collaboration. It will now feature as Genesys Value Add Reseller; building, delivering and supporting products and solutions available on the Genesys Customer Experience Platform. Genesys is an omnichannel CX optimization and workload management platform that sells cloud-based and SaaS to mid-sized and large businesses.  …

TeamSupport Enables Bi-Directional Integration with Microsoft Dynamics 365 to Enable Swifter Communications

TeamSupport is a leading B2B customer support software: Now offers comprehensive, bi-directional integration with Microsoft Dynamics applications to improve clarity and streamline workflows B2B Customer Support is under intense pressure to deliver real-time insights and provide for a swift collaboration platform for every team member. To ensure seamless collaboration between team members and agencies handling critical tasks from their remote workplaces, TeamSupport has announced a key integration with Microsoft Dynamics®…

Qualtrics Announces Instant Customer Feedback, a New Amazon Business Prime Benefit, Powered by Delighted

Collaboration between Delighted, a Qualtrics company, and Amazon Business empowers organizations of all sizes to listen, understand, and act on customer feedback in real-time Qualtrics, the leader in customer experience and creator of the experience management category, today announced a collaboration between Delighted, a Qualtrics company, and Amazon Business. Powered by Delighted, Instant Customer Feedback is a free, new benefit for Amazon Business customers with an eligible Business Prime membership. Organizations can…

What Is Channel Marketing?

Channel marketing is expanding your sales force while still sticking with a customer-based mindset. Channel marketing aims to reach customers at various brand touchpoints and maximize lifetime value. It’s finding partners to distribute your products around different markets and grow your customer base. If you sell software, a relevant channel could be a laptop retailer. For a jewelry seller selling their products on a TV or YouTube shopping channel in addition to their website, will allow them to reach more potential…

UserReplay’s New Platform Delivers Active CX

The next generation CX Analytics Platform from UserReplay provides Active CX.  Active CX not only makes getting to the high-value digital frustrations quicker but also helps teams to dynamically improve user experience through Machine Learning triggered automations. The Active CX journey starts with the recording and analysis of every digital customer interaction.  These sessions are intelligently grouped into smart segments through machine learning and then alerts trigger automated actions in support of conversation or…

Are You Prepared to Run Your Office Remotely?

Businesses all over the world are now taking part in what is being called the "largest work-from-home experiment". A powerful digital communication solution is paramount to keeping teams and customers connected when flexible working arrangements come are in place. maaiiConnect, a revolutionary digital convergence platform, comes in to help businesses remain on track even when employees are required to work remotely. During uncertain times, leading-edge technology has the power to erase geographic barriers and support a…

Macorva Unveils People-Focused Customer Reviews to Help Companies Reward Service and Drive Retention

People-Focused Tool Delivers Simple Surveys via SMS to Make CX Rating Easy & Measurable Macorva, the people-focused feedback company, launched its new Macorva CX customer feedback platform, the first solution that allows companies to gather actionable customer experience ratings that tie their feedback directly to individual employee service. With Macorva CX, companies can gather customer reviews based on specific interactions to motivate and reward outstanding employee service or identify churn risks and rekindle…

Deloitte Launches Lift Acceleration Program Focused on Helping Businesses Improve Customer Acquisition, Growth and Profitability

Deloitte Digital builds on Adobe Experience Platform and Adobe Experience Cloud to empower companies with a single, real-time view of the customer Deloitte Digital launched a first-of-its-kind joint global strategic program, created to bring together customer and audience data in real-time, activate smart customer decisions and deliver personalized moments across a customer's experience with an organization. Lift Acceleration Program combines the power of Hux by Deloitte Digital with Adobe Experience Platform and Adobe…

StarfishETL Unveils New HubSpot Integrations

Dynamic Integration Platform Now Offers Connections Between HubSpot and Top CRMs StarfishETL, a powerful iPaaS (integration platform as a service) solution, has added three new pre-built integrations between leading marketing automation platform, HubSpot, and three of the top Customer Relationship Management (CRM) providers. The new integrations allow users to share contact, deal, and engagement data between sales and marketing to enhance a marketer's ability to create relevant marketing lists and enable sales to monitor…

Total Economic Impact Study of Salesforce Lightning for Service Cloud Shows 475 Percent Return on Investment over Three Years

New Independent Study Shows How Salesforce Lightning Drove New Levels of Productivity for Service Organizations, Saving Millions of Dollars Salesforce, the global leader in CRM, released a new Forrester Consulting study quantifying the Total Economic Impact and benefits of Salesforce Lightning for Service Cloud. In the study, Forrester found that a composite service organization deploying Lightning Experience obtained a return on investment (ROI) of 475 percent over three years. Salesforce also announced today the general…

TechBytes with Lucas Persona, Chief Digital Evangelist at CI&T

Tell us about your role and the team/technology you handle in your current company. My primary role at CI&T is helping my team leverage advanced and emerging technologies in ways that will provide the most significant impact on our clients' businesses. Most of my team's focus is on the role that AI and Machine Learning will play in the future. We also validate other emerging technologies like Blockchain, Internet of Things (IoT), and Augmented Reality/Virtual Reality. How much have the Machine Learning-based…

Medallia Announces AI-Powered Innovations to Fuel Digital Transformation

The World's Leading Customer Experience Management Platform Delivers Breakthrough Innovations, Bringing Personalized, Transformative Experiences to Every Customer Medallia, Inc., the global leader in experience management, announced several new innovations to its Medallia Experience Cloud platform, including new offerings powered by Medallia's Experience Data Platform and Medallia Athena. During Experience, Medallia's premier global customer conference, Medallia also unveiled the launch of Medallia Xchange, an online…