Faisal Galaria, CEO at Blippar shares a few thoughts on the importance and benefits of augmented reality: _________ Welcome to this 2022 MarTech Series chat, Faisal, we’d love to hear more about you and your journey and of course, your…
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Direct Integration Gives Buyers More Efficient Purchasing Power with Mediavine's 9000+ Independent Publishers Mediavine, the largest exclusive full-service ad management firm in the U.S., announced its integration with The Trade Desk's…
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Moloco Listed in the Top 10 of Fastest-Growing Advertising & Marketing and San Francisco-Based Companies Inc. revealed that Moloco placed 95th on its annual Inc. 5000 list, the most prestigious ranking of the fastest-growing…
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Free for both personal and commercial use, Blippbuilder is the only AR authoring tool that allows users to create and publish projects across any social media platform and website with unlimited free views Blippar, the leading technology…
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The prestigious international annual awards program recognizes standout marketing, advertising, and sales technology around the world Kevel, a leading ad API infrastructure platform used to build custom ad platforms, announces today that…
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Panel assets surpass 500,000+ individuals across multiple platforms paving the way to creating a robust ID system for measurement in the digital media ecosystem Nielsen, a global leader in media measurement and analytics, announced that…
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Top venture capital firm Foundry doubles down on investment along with additional investors Archer Venture Capital, Lexington Partners, Progress Ventures and Structural Capital Sovrn, a publisher technology platform that empowers content…
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First-ever customer ‘readiness’ scoring offers new, strategic way for advertisers to evaluate and inform cookieless campaign strategies & execution MiQ – the global programmatic activation partner – announced the launch of…
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Acquisition provides additional machine learning, fact-checking and data science expertise to help brands avoid and measure misinformation across global platforms Zefr, the global leader in brand suitability across walled gardens,…
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The company’s expanded capabilities and strengths are showcased in its revamped website Moloco, a leader in machine learning (ML) and growth solutions for performance marketers, announced a series of growth and industry leadership…
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Demographic data from multiple data providers will help power up the Nielsen Identity System to provide advertisers and publishers independent people-based metrics across 17 more marfiets Following the successful launch in twelve markets…
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Bucksense Uses Deals Marketplace to Boost Direct Deal Capabilities for Publishers and Advertisers Bucksense, an advertising technology company offering a DSP to advertisers and a self-serve platform to publishers, is integrating to the…
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Jerry Luk, Co-Founder & President at Firework chats about a few top B2B and online commerce trends: _______ Welcome to this MarTech Series chat, Jerry, tell us about yourself and what inspired Firework? How has the platform evolved…
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First Global Measurement Platform for Converged TV Advertising Powered by Ad Serving Data & Creative Personalization Innovid announces the launch of its TV measurement platform for converged TV, InnovidXP – demonstrating Innovid's…
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New Investors Include Malibu Point Capital, Galaxy Digital, Osage Venture Partners, Dapper Labs, SXSW Innovation Fund, and Gaingels  Tellie, the fastest, easiest sitebuilder for web2 and web3 creators, today announced a raise of $10M in…
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Solution to power the next generation of privacy-preserving data collaboration, audience targeting, and marketing analytics for advertisers and publishers Neustar, Inc., a TransUnion company, today announced the launch of its Marketing and…
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New research provides a comprehensive look at the challenges and opportunities of identity in advanced television  Winterberry Group, today released new research: “The Outlook for Identity in Advanced Television: Challenges and…
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USIM’s proprietary cross-device data platforms get a boost from robust data assets and machine learning technology to enhance the personalized customer experience. USIM, one of the leading independent media agencies in the U.S., has…
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Outlines Five Best Investments to Keep Marketers Connected to Their Audiences Kinesso, IPG’s connected intelligence company, debuted proprietary research designed to help brands maintain their connections with people in a rapidly changing…
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Looking into 2022 and beyond: Thoughts on Navigating the Diverging Futures of Blended Retail In the past two years, few industries have undergone as much disruption as retail. The onset of a global pandemic has led to the rapid adoption of…
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