Roku Arrives in Brazil

Roku TV Launches in Brazil in Partnership With AOC; Globoplay Channel Debuts on the Roku Platform Roku, Inc., the No. 1 TV streaming platform in the United States, announced its arrival in Brazil, bringing affordable streaming to consumers in the country. “I’m delighted to bring Roku to Brazil, one of the largest streaming markets in the world” “I’m delighted to bring Roku to Brazil, one of the largest streaming markets in the world,” said Anthony Wood, Founder and CEO of Roku. “With the arrival of Roku, consumers in…

SiteOne Services Selects Izenda to Provide Home Builders with Business Intelligence to Help their Organization Thrive

Full System Integration Between SiteOne and Izenda Platforms Provide Real-Time Dashboards and Reports to Identify Trends, Optimize Performance and Reduce Costs SiteOne Services, a customer service and work order management platform for builders, now delivers advanced business intelligence and actionable reports to customers using their platform. SiteOne will be demonstrating the new reporting features of their platform at the NAHB International Builders Show this week at the Las Vegas Convention Center in Booth #SU1325,…

Ghostwriters & Co Launches A Different Kind Of Content Marketing Agency

Ghostwriters & Co Has Announced the Launch of Their New Company. This New Company AIMS to Become a World-Class Ghostwriting Agency Focusing on Increasing Sales and Thought Leadership for Entrepreneurs Through Content Including Books, Blogs, Articles, PR, and Speech Writing Ghostwriters & Co has announced the launch of their new company. This new company aims to become a world-class ghostwriting agency focusing on increasing sales and thought leadership for entrepreneurs through content including books, blogs,…

SiteOne Services Announces Mobile-Friendly Interface for Tablets

Capability Will Streamline Home Walkthrough Processes, Improve Productivity in the Field and Reduce Risk SiteOne Services, a customer service and work order management platform for builders, today announced the ability to access the full functionality of SiteOne via a mobile device, such as a tablet. Field teams can now perform more efficient walkthroughs and inspections without having to carry binders and paper forms. Every homeowner's concern and issue and can be easily documented and work requests on the SiteOne platform…

Daily MarTech Roundup: Top Coolest Things in Marketing and Sales Today

Today’s Daily MarTech Round-up covers latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Zendesk, Inc., Google Cloud, VoiceFoundry, Averna, Tata Consultancy Services, Qwantify and Vervotech. Zendesk Launches the Sell Marketplace with Apps for Mailchimp, Dropbox, Pandadoc, and More Zendesk, Inc. announced the Zendesk Marketplace for Sell apps, which provides companies’ sales teams with a central place to access critical customer information from additional tools in the…

Vervotech Continues to Expand Market Base with AI in Travel Technology

Vervotech, the emerging Travel Technology Company is growing its AI-based offerings by adding 8 more suppliers to its leading product, NEXUS – A Hotel content aggregation API Platform. Travel tech industry is witnessing a boom. Vervotech is a key player in the market. Recently integrated suppliers include GetARoom, TBO, EET Global, Hotel Do, Amadeus, Sabre, Bonotel, and TravelLanda. Vervotech now offers a total of 960,000 unique hotel properties across more than 200 countries to its clients through NEXUS – A Hotel content…

Omnisend Scales Its Global Footprint With a Strategic Expansion in North America

The omnichannel marketing platform leader, based in Europe, is extending operations to the United States to strengthen its position in the region and accelerate its ability to deliver more robust, hands-on services that meet the needs of medium and enterprise D2C ecommerce companies Omnisend, a leading provider of omnichannel marketing automation for ecommerce, is amplifying its global footprint with a strategic expansion in North America. The move will help Omnisend build a better rapport with North American merchants and …

ReadyReturns Hits New Milestone, Helping E-tailers Process More Than 10 Million Product Returns

ReadyReturns has set a new benchmark by helping streamline and automate the processing of more than 10 million ecommerce product returns ReadyReturns - the preferred online product returns system for thousands of ecommerce retailers - set a new benchmark by helping streamline and automate the processing of more than 10 million product returns. ReadyReturns is part of the ReadyCloud Suite—a platform of connected ecommerce software solutions and apps that helps retailers build better relationships via an orders-based…

Rewinding 2019: Top 200 News in MarTech that Sets the Bar for 2020-2024

“Study the past if you would define the future.” ― Confucius The first decade for Martech-as-a-service is coming to its end. What was the year 2019 like for the industry? As part of our Predictions Series 2020, we bring you this unique Infographic Rewinding 2019 as a recap of top Martech news and announcements of 2019. Enjoy reading this list of most-subscribed martech news of 2019 that have already set the bar higher for New Year 2020. You can subscribe to our resources and insights through newsletters, social media…

ShoppingGives Announces Major New Retail Partners Just in Time for Holiday Shopping

Solstice Sunglasses, Natori, MiiR, Highline Wellness and KOIO Join ShoppingGives to Make It Easy for Shoppers to Give Back While Supporting the Giving Economy, Taking the Legal and Operational Burden Out of the Donation Process ShoppingGives, a retail solution that provides seamless integrations for customer-focused cause marketing, announced that new partners have joined its platform, just in time for the holidays. Retail partners launching for the holiday shopping season include Solstice Sunglasses, Natori, MiiR,…

SEMrush to Organize the Biggest Marketing Show in India

Marketing Show Will Witness Presence of World-Known Marketing Leaders from Across the Globe and Will Address Their Best Practices in Solving the Most Challenging Aspects of Modern Businesses SEMrush - A leading online visibility management platform will host the biggest marketing show in India on 5th December 2019 in Bengaluru at - Sheraton Grande Whitefield Hotel & Convention Center. SEMrush Marketing Show will entail 40 renowned speakers from top international companies that will include Microsoft, Uber, Uber Eats,…

How Direct-To-Consumer Brands Can Build a Superior Customer Experience

When creating a seamless direct-to-consumer brand, building a MarTech stack that continually adds value to our customers’ experience while remaining non-intrusive is the ultimate challenge. At SipTequila, we are focused on high-end, handcrafted bottles of tequila that are harder to find at your local liquor store, delivered right to the customer’s door. Unlike other alcohol delivery companies, our main focus is curating boutique tequilas and adding a personalized touch to our e-commerce model. To achieve that, we have built…

CMOs Asked for an Ever-Evolving CMS. Salesforce Delivers It.

Regardless of the nature of the business, Content Management Systems (CMS) are central to any CMO's Marketing Technology stack. Today, a CMS is expected to run in sync with every online Marketing campaign planned. Web CMS Managers are constantly harried by the growing demands to perpetually deliver contextual content and personalization to a highly diversified segment of audience. But, we all know that it is a difficult task to sync your web CMS back-end with the front-end Marketing campaigns. Yes, a lot can be achieved…

AudioEye Eradicates Barriers to Digital Accessibility with Launch of Machine Learning-Powered AudioEye Digital Marketplace and Team AudioEye

Free Web Content Accessibility Guidelines (WCAG) reporting and remediation tools with secure and simple integration As companies strive to embrace digital accessibility, AudioEye, Inc., the leader in digital accessibility, today unveiled AudioEye Digital Marketplace, enabling companies of all sizes to accelerate accessibility easily and affordably. The machine learning powered platform helps companies achieve digital inclusion standards and meet legal requirements. The company today introduced AudioEye Free and AudioEye…

P&G, Amazon and WPP Vet Laurent Burman Drives DTC Success as New SoundCommerce CCO

Ecommerce and Digital Agency Exec to Lead Go-to-Market and Customer Success for VC-Backed Data Platform Provider Operations data platform provider SoundCommerce announced the appointment of CPG, ecommerce, and digital agency veteran Laurent Burman as the company's new Chief Commercial Officer responsible for the company's marketing, customer success, and new business development. Burman is a veteran consumer brand, SaaS software and digital commerce executive with tenure at Procter & Gamble; Amazon.com where he led…

We’re Magnetic Grows Executive Leadership Team

Leading experiential firm We’re Magnetic announced today three significant hires across its business and creative departments: Managing Director Tim Hutchins, Group Creative Director Emil Filip Czarnowski, and Group Business Director Courtney Balzer. The new hires come as the firm continues to grow its existing client partnerships with American Express, Netflix, Pinterest, and Shopify, among others, as well as add new ones. “It’s an exciting time for We’re Magnetic, as we continue to add new projects and significantly…

Technology Industry M&A deals in September 2019 total $9.4bn Globally

Total technology industry M&A deals in September 2019 worth $9.4bn were announced globally, according to GlobalData’s deals database. The value marked a decrease of 71.1% over the previous month and a drop of 69.2% when compared with the last 12-month average, which stood at $30.46bn. Comparing deals value in different regions of the globe, North America held the top position, with total announced deals in the period worth $5.07bn. At the country level, the US topped the list in terms of deal value at $5.05bn.…

Rewind Offers Free Holiday Data Backups for E-Commerce Platforms

Leading Data Backup Provider Offers Complimentary Protection During Peak Shopping Season When Store Uptime Is Critical Rewind, a leading cloud data backup provider for e-commerce and cloud platforms, announced the launch of Rewind: One-Time, a limited-time, complimentary version of its top-rated data protection software. Helping merchants on Shopify and BigCommerce, Rewind: One-Time can protect and quickly restore a retailer's online store during the holiday shopping season. "The holiday season can be an exciting time…

Taking a Look at the Most Recent iPhone Launch and Its Marketing Campaign

Unless you’ve been living under a rock, you’ve likely seen a great deal of info and ads come out for the newest iPhone. Just like clockwork, Apple rolls out a new and improved version of their beloved phones – and as you can see from this historical chart, sales tend to increase significantly during the third quarter releases. Source There is always a great sense of hype surrounding these announcements and releases, which is something that Steve Jobs used to gain notoriety during the early days of the tech company. This…

ActiveCampaign Named #2 Highest Rated Software Company in Asia Pacific by G2

B2B technology marketplace G2 released last week its first Best Software Companies in Asia Pacific (APAC) ranking. ActiveCampaign's Asia Pacific Satisfaction of 91.3 made it the second highest rated out of nearly 400 software companies serving Asia, Australia, and New Zealand. Additionally, many companies ranked in the top 25 include applications that integrate with ActiveCampaign's platform including MongoDB, Slack, Zoom, and Shopify, who all placed within the top 10. The ranking takes into account more than 39,000…