Findy, The App Bold Enough to Take on Google

The First Community-Driven Search App That Puts the User First Is Now Available to Download on Any Ios and Android Device Fandy, the first and only smart mobile browser for consumers, has announced plans to take back your rights to democratize and decentralize web search – by taking on a little company called Google. Findy co-founders Aaron Rosenthal and Jason Phillips saw an opportunity to declutter and un-sponsor the web experience, refining the way users search, explore, and discover. "We reverse-engineered the…

Facetune2 Joins the Google Play Store, Following the Incredible Success of iOS App

Popular Photo Editor by Lightricks Isn't Just for iOS Users Anymore Lightricks, developers of award-winning apps designed to bring creativity to everyone, announced today the company is making the next generation of its celebrated app, Facetune2, available to Android users. The new availability on the Android Platform will empower every smartphone user to achieve their professional-grade photo-editing goals from the palm of their hand, further fulfilling the company's mission to democratize creativity. Facetune2 is…

Kaizen Ad Named One of Eight Trusted Google Creative Partners to Drive Better App Campaign Results With Creative at Scale

Google names leading ad creative platform, Kaizen Ad, an App preferred creative partner. Kaizen Ad is one of only eight agencies chosen for this partnership - agencies trusted by Google to help scale the adoption of creative best practices and to work with advertisers to develop ad assets that can succeed across Google’s networks and inventory. “We are honored to be a part of this select group of partners. As app marketers shift their attention towards creative optimization, many still suffer from gaps in creative…

How to Analyze Your Lead Generation Form Using Google Tag Manager

In B2B, the lead generation form is an important gateway between your site and the visitor. Learn how Google Tag Manager can help in B2B Sales. Stop killing your customers! Think of a scenario where you’ve built a bridge to have a cohort of voyagers cross-over a deep chasm over to the Promised Land. The voyagers are already in the know about the benefits of living in the Promised Land, and how their desires can be fulfilled to the tee, once they reach there. There are several other bridges that offer to cross the…

Quorum’s Integrated Platform Opens New Dimension for Out-of-Home Advertising, Synchronizing Billboards, Mobile and Social Ads, and OOH…

Company Debuts Industry-First Companion Ad Solution at OAAA Geopath Conference Quorum's new ad platform for the out-of-home (OOH) advertising industry leverages integrated ad channels and centralized data to usher physical billboards into a new realm of effectiveness. The company will debut its solution at the OAAA Geopath Conference in Las Vegas, May 20 – 22, showing how OOH Sales reps can easily add companion mobile and social advertising to existing physical OOH placements within their client's media plan. The…

Latest PubMatic Research Finds Mobile Advertising Reaching New Milestones as 5G Presents Game Changing Possibilities for Video Ads

PubMatic Releases Q1 2019 QMI Report, Highlighting Key Insights into Mobile Advertising Trends Premium digital technology company, PubMatic, released its first Quarterly Mobile Index (QMI) of 2019. The report includes key trends, providing both advertisers and publishers with insights around mobile advertising, leading to smarter programmatic strategies and future mobile opportunities. In the US, digital ad spend recently passed $100 billion due to dominant increases in mobile advertising and video ad spend. As mobile…

New Data: Facebook and Google Trounce Amazon for D2C Brand Ad Spend

"The State of D2C Marketing 2019" from Yotpo Offers Extensive Ecommerce and Marketing Benchmarks as Reported by Direct-To-Consumer Brands As more brands focus on their own eCommerce sites as a direct touchpoint to consumers, "The State of D2C Marketing" is a new report that provides a candid look at related marketing, advertising, and eCommerce investments propelling the success of many of today's direct-to-consumer (D2C) brands. The report reveals trends across verticals and company size, including that 52% of…

MarTech Interview with Declan Kennedy, CEO, StitcherAds

"If you’re not thinking about how to use AI to solve for core customer needs, you are losing your competitiveness." Tell us about your role and journey into technology. What encouraged you to create StitcherAds? I've been in tech since 2008. Formerly, I was an investment banker, and my goal back then was to become a VC. The best way to learn the VC trade was to put in work at startups. Since then, I've been a full-time tech founder, and my appetite for becoming a VC has diminished. StitcherAds gained traction in 2013,…

Hyundai Streamlines Integration with the Google Assistant

Demonstrations Take Place at Google I/O To make it easier than ever to control a Hyundai vehicle remotely through the Google Assistant, Google is previewing enhanced remote vehicle controls with Hyundai's Blue Link at Google I/O. Using an Assistant-enabled smart speaker, Smart Display or Android or iOS phone, Hyundai owners soon can do things like start their car from the kitchen, set their car's temperature from the comfort of their couch, or make sure their car doors are locked while in the grocery store more…

Google Launches App AD Creative Partner Program Featuring ConsumerAcquisition.Com

Today during Google I/O’s keynote address, ConsumerAcquisition.com was announced as one of eight Google App preferred creative partners. Consumer Acquisition enables advertisers to generate high-performing ad creatives at scale through its in-house Creative Studio for Google App campaigns (formerly UAC). Additionally, Google announced a new set of machine learning capabilities, ad placements on YouTube, and ad groups within app campaigns. Automation and machine learning have simplified media buying on Google, making…

The Most Powerful CRM Software Powered by Fastbase is About to Launch in June for 50 million Google Analytics users

Fastbase, Inc. is about to set new standards in the world of digital marketing and lead generation with the launch of what will be the future's most powerful CRM system. The first version of the new CRM system will be released in the summer of 2019, and will be freely available to all 50 million Google Analytics users for free. Visitor data and web leads generated from the Google Analytics add-on will automatically feed, in real-time, into the user's CRM system. The new CRM system will feature brand new capabilities for…

A One Hour Translation (OHT) Survey Finds out How Good Google Assistant, Amazon’s Alexa and Apple’s Siri Are in Translating Some of the Most…

60 Well Known Phrases in English Were Translated by the Three Leading Assistants into French, Spanish, Chinese and German Google Assistant Scored the Best in Three out of Four Language Pairs and Amazon Alexa in Chinese Take the most famous phrase from the Godfather - “I’m going to make him an offer he can’t refuse” - or “The only thing we have to fear is fear itself” from the inaugural address of US President Franklin Delano Roosevelt and see just how the virtual assistants do in translating them using their newly…

MongoDB and Google Cloud Announce Expanded Partnership on Cloud Services

MongoDB Atlas Will Be Made Available as a First Class Service Within the GCP Console Along with Tighter Go-To-Market Alignment Between the Two Companies MongoDB, Inc., the leading modern, general purpose database platform, announced a new business partnership with Google Cloud Platform (GCP) that will provide deeper product integration, unified billing and an expanded go to market relationship to better serve the needs of customers everywhere. MongoDB Atlas, a fully-managed global cloud database service, will be integrated…

7 “Gotchas” for Data Engineers New to Google BigQuery

Everywhere you look these days, IT organizations are looking to the cloud to solve their data storage, movement, and analytics challenges…and with good reason! Cloud services from Amazon, Google, Microsoft and others have revolutionized how we think about data, from an IT and an end user perspective. They’ve vastly reduced the function of the corporate data center, which is rarely a core competency of the organization. They’ve democratized access to data, analytics, and processing power. They’ve disrupted how we think…

Taulia Announces Partnership with Google Cloud to Solve Invoicing with AI

Leveraging AI, the Solution Uses Intelligent OCR to Extract Data from Any Invoice Format, Including Scanned Images and PDFs Taulia, a leading fintech company, partners with Google Cloud to launch AI-powered invoicing solution. We’re launching a new AI-powered invoicing solution with Google The solution launching at Google Cloud Next ‘19 showcases how Taulia has addressed the pain businesses experience processing invoices. Supplier invoices are typically generated in a myriad of formats containing unstructured data that…

Copper Deepens Strategic Google Partnership with the Release of G Suite Add-ons

Recommended CRM for G Suite, Copper Is Delivering Automated Recommendations for Users in Collaboration-Suite Style CRM Copper, a Google Cloud-recommended CRM for G Suite, announced it’s deepening its strategic partnership with Google Cloud and is now offering rich functionality and recommendations in emails, documents and calendars via the recently announced G Suite Add-ons. Copper is the first CRM that enables productivity and collaboration across teams so selling and relationships can be easier. This news is timed…

Supermetrics Leverages Google BigQuery to Offer a Powerful Marketing Tool

Launched on the Google Cloud Platform (GCP) Marketplace, Supermetrics for Bigquery Is a Plug-And-Play Solution That Connects External Marketing Platforms to Google’s Bigquery with Just a Few Clicks. with Supermetrics for BigQuery, It Is Now Possible to Set up a Marketing Data Warehouse in Minutes - No Programming Required Supermetrics for BigQuery provides the first ever no-code method of setting up a data warehouse for non-technical professionals. Marketers can now connect data sources like Facebook, Linkedin and Adobe…

Adswerve Evolves As a Data-First Company

Providing Marketers with One-Stop Access to Google Marketing Platform; Drives 31 Percent Increase in Revenue and 76 Percent E-Commerce Conversion Rates for Twiddy Leading Google Marketing Platform (GMP) Provider and Partner Adswerve has announced the official name change and rebrand of Analytics Pros to Adswerve and its official transformation as a data-first company, uniting media and data services for marketers. Adswerve acquired Analytics Pros in August 2018 to expand its analytics and measurement capabilities for its…

McKesson Announces Move to Google Cloud

Company Selects Google Cloud Platform to Power Next-Gen Innovation and Expand Artificial Intelligence, Machine Learning, and Data & Analytics Capabilities McKesson Corporation announced a technology collaboration with Google Cloud that will advance the development of next-generation applications and products, machine learning and artificial intelligence (AI) technologies, and enhanced analytics in support of the company’s strategic growth initiative to transform care delivery and drive profit. “Leveraging Google…

DojoMojo Launches Media Market to Offer Brands an Effective Paid Acquisition Alternative to Facebook and Google

DojoMojo Redefines the Partnership Marketing Landscape by Enabling over 8,000 Brands to Buy and Sell Media Directly in It’s Leading Marketplace DojoMojo, the leader in partnership marketing, debuts a revolutionary new feature – Media Market – that is redefining the experience of buying and selling media for brands. While Facebook and Google have come to dominate the landscape of digital marketing – a landscape where brands’ partnership strategies have historically relied on warm introductions or cold calls – DojoMojo is…