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Marketers Leapfrog into Digital-first Era Through Data-driven Experiences Powered by ON24

Enterprises around the world turn to ON24 to execute a digital-first marketing strategy and drive sustainable revenue growth With businesses no longer able to connect with audiences in person, digital-first events are now the new normal. That's why companies of all industries and sizes are turning to ON24, the technology leader helping businesses innovate their marketing through interactive, data-rich digital experiences. Because of the engaging, data-rich format of ON24 webinars and virtual event experiences,…

Cinedigm Network’s Newly Launched The Bob Ross Channel Is Now Available On Sinclair Broadcast Group’s Free Streaming Service, STIRR

Cinedigm Continues To Expand Its Channel Portfolio Into Free Ad-Supported Television Services Cinedigm announced the launch of the Bob Ross Channel on STIRR, an ad-supported, live and on-demand streaming service. The channel is now live and can be accessed on STIRR via iOS and Android devices, as well as Amazon Fire TV, Apple TV, and online at www.STIRR.com. The Bob Ross Channel will showcase the series’ memorable moments and incredible paintings, featuring approximately 380 classic episodes and delivering hours of…

Affle Strengthens Its Leadership Team by Appointing Sujoy Golan as Chief of Marketing & Omnichannel Platforms

Affle (India) Limited, the leading consumer intelligence technology company, announced the appointment of Sujoy Golan as Chief of Marketing & Omnichannel Platforms to strengthen its leadership team. Sujoy will lead the marketing function and help drive the business growth for Affle’s omnichannel platforms on Software/Platform-as-a-Service business models. Sujoy Golan joins Affle with 14+ years’ experience in driving and scaling high-growth businesses across Fintech, SaaS, AdTech, and e-commerce industries. He has been a…

Xcite Advertising Announces Rebranding, Changes Name to Xcite Automotive

Xcite Advertising Unveils New Name as Part of an Extensive Rebranding Initiative Xcite Advertising, an automotive industry leader in the digital experience and marketing services space, has today announced a complete rebranding and name change to Xcite Automotive. The Chicago-based marketing company is expanding its product offerings to the automotive industry through the recent acquisition of Car Studio Pros, which has enhanced the customer's car-buying journey for its car dealer clients. Xcite's rebranding effort is a…

Contentsquare Completes $190 Million in a Series D Round, Accelerating Innovation in Digital Experience Analytics

Contentsquare, the global leader in experience analytics, announced today a $190 million Series D funding round, bringing total funding to date to $310 million. This round is led by BlackRock’s Private Equity Partners team, who joins existing investors Bpifrance (through their Large Venture fund), Eurazeo Growth, Canaan, GPE Hermes, Highland Europe, H14 and KKR, most of whom participated in this round. Sapiance Capital Limited is also providing credit to the company. This new capital will help Contentsquare to continue to…

Salt Lake City UT SEO Google Ranking Expert Digital Marketing Services Launched

A digital marketing company based in Draper, Utah launches their search engine optimization services for Salt Lake City businesses interested in finding more leads and customers online PinPoint Local @ Silicon Slopes launches their SEO services for businesses looking to leverage the power of search engines to secure new leads and customers online. Headquartered in Draper, Utah, the digital marketing agency is particularly equipped to handle the requirements of clients in various suburbs of Salt Lake City, including…

The Prada Group Selects Sprinklr to Reach a New Generation of Luxury Customers Through Modern Channels

Global leader in luxury goods will create immersive brand experiences across social channels Sprinklr, the leading Customer Experience Management platform (CXM), today announced that the Prada Group, a global leader in the luxury goods industry, is using Sprinklr to enable its data-driven social advertising and engagement strategy. The Prada Group is enhancing collaboration across global agencies on Sprinklr’s AI-powered platform to increase return on ad spend, reach relevant audiences, and gain insight into effective…

Terry Gallaher joins Inte Q, Leading CRM and Loyalty Agency, as Chief Customer Officer

Inte Q, a leader in building effective customer loyalty strategies, campaigns and experiences for brands, is excited to announce Terry Gallaher has joined the organization as Chief Customer Officer. In his role Terry will lead all client functions, including strategic sales, account management and client services Inte Q, a leader in building effective customer loyalty strategies, campaigns and experiences for brands, is excited to announce Terry Gallaher has joined the organization as Chief Customer Officer. In his role…

HERE Launches XYZ: Mapmaking and Geospatial Data Management Made Easy for Developers and Non-Coders Alike

Extends the HERE Freemium plan for developers by adding new tools to build location-aware applications. Empowers users to create maps without writing code. Delivers ready-made tools for staging, editing and publishing live geospatial data. Combines “command-line cartography” with an enterprise-scale API. HERE Technologies, a global leader in mapping and location platform services, announces the general availability of HERE XYZ, a cloud-based service that provides software developers as well as novice and…

Banca Transilvania Chooses Vonage to Power its Digital Transformation

Vonage, a global business cloud communications leader, announced today that Banca Transilvania has chosen Vonage to power its digital transformation of traditional banking. The first bank in Romania is leveraging the Vonage API Platform to offer customers an AI-powered virtual assistant through WhatsApp using the Vonage Messages API. Vonage offers communications APIs - including messaging, voice and video communication solutions - that enable agile enterprises to enhance their customer experience and realise new business…

FunnelAI, a Growing, Real-Time Customer Acquisition AI Company, Expands Leadership Team

Real-time AI-Based customer acquisition software company, FunnelAI, is preparing for another noteworthy growth phase by bringing on two new leaders who will help steer the company through a post-coronavirus world. After a very successful year at FunnelAI, it continues on track with its growth strategy by filling two critical positions. The company is seeing an increased demand due to the need for an intelligent customer engagement solutions that ensure customers complete the entire buying journey from the comfort and safety…

PMC Hires First-Ever Chief Advertising and Partnerships Officer

Penske Media Corporation (PMC) today announced the appointment of Mark Howard to Chief Advertising and Partnerships Officer. In this newly created role, Howard will oversee PMC's corporate sales programs and revenue operations along with programmatic and indirect sales efforts across PMC's portfolio of award-wining brands, including Rolling Stone, Variety, Robb Report, SHE Media, Deadline, ARTnews and WWD. He will be based in PMC's LA office. "Mark possesses an impressive breadth of revenue, marketing, and business…

Seven Group Launches New Platform to Help Financial Advisors Level Up Marketing

Seven Group, a New York City-based marketing consultancy catering exclusively to financial advisors, unveiled its new digital platform to help advisors build their marketing efforts from the ground up. The platform provides a customized marketing road map along with necessary tools for advisors, including creative development, a library of effective investor content, progress tracking, and a digital training lab. Seven Group's goal is to help advisors engage clients and prospects by tailoring marketing tactics to the…

Nrby and Power & Tel Announce Partnership to Digitally Transform Service Teams

Nrby, the leading provider of location intelligence platforms that revolutionize how field service, operations, and customer service teams operate, announced today they have entered into an agreement with Power & Tel to market Nrby's products to their diverse set of customers. Service teams are burdened by manual processes tied to time-consuming, analog paper trails for executing general maintenance, solving issues, replacing equipment and updating outdated infrastructure. Power & Tel will introduce their…

Dany Garcia And Dwayne Johnson’s Athleticon Launches Free Trailblazing, Multi-Platform Digital Community Experience

The Brand Announces a First-of-its-Kind Movement Serving Audiences with a Hub to Connect, Engage and Encourage a Virtual Health-Forward, Community-Driven Experience; Live Event Shifted to October 2021 Today, Athleticon Co-Founders Dany Garcia and Dwayne Johnson announced the brand's strategic evolution and revolutionary launch of a free interactive, multi-platform digital community, which will feature accessible and exclusive content to ignite passion and spark curiosity through the power of the brand's athletics,…

New Digital Platforms And Inclusive Content Enable Brands To Engage The $1.2 Trillion Asian-American Consumer Market Like Never Before

Asian American-led television shows, social media and esports present new opportunities to reach the fastest growing consumer segment in the U.S. As the United States begins a path towards economic recovery, the $1.2 trillion Asian-American consumer market will play a critical role in its revitalization. For forward-looking companies and brands, the opportunity to reach the country's fastest growing and most affluent multicultural consumer group has never been more accessible, according to Nielsen's newly published…

Mohawk Group Adds New SaaS Client

AIMEE Proprietary Software Platform to Assist Emerisque in Evaluating M&A Targets Mohawk Group Holdings, Inc. the tech-enabled, consumer-focused product company, announced it is providing its managed Software-as-a-Service (SaaS) to Emerisque, a London U.K., based specialist private equity firm focused on global consumer and retail sectors. Marketing Technology News: VIOOH Completes Leadership Team With Senior Marketing and Product Hires The value creation thesis and core theme of Emerisque investments is to…

Salesforce Positioned in the Leaders Quadrant of the Gartner’s 2020 Magic Quadrant for Multichannel Marketing Hubs

Salesforce, the global leader in CRM, announced that Salesforce has been positioned by Gartner, Inc. as a Leader in its 2020 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce for Marketing Cloud. Marketing Technology News: Merkle Launches Rapid Audience Layer Solution for Retail Marketers "Today, people expect companies to speak to them with the right message, in the right tone, at the right time," said Adam Blitzer, EVP & GM, Marketing Cloud, Commerce Cloud and Community…

Associations with No Place to Meet Are Turning to JUNO, A Live and On-Demand Digital Platform

JUNO is pleased to announce the only all-in-one, live, and on-demand learning platform utilizing four human motivators to engage users and maximize the value of their experience. Gone are the days of multiple platforms, contracts, and vendors to secure ongoing engagement and learning with members. JUNO was built for a post-COVID-19 reality. Greater strain and tighter budgets require a flexible solution to handle the New Normal and beyond. Marketing Technology News: Acoustic Recognized as a Multichannel Marketing Hubs…

Pegasystems Named a Visionary in Gartner’s Magic Quadrant for Multichannel Marketing Hubs for Third Consecutive Year

Pegasystems Inc. , the software company empowering digital transformation at the world's leading enterprises, today announced it has been named a Visionary in the Gartner Magic Quadrant for Multichannel Marketing Hubs (1) report. Gartner evaluated 19 marketing software vendors against 15 different criteria on their ability to execute and completeness of vision. This is the third consecutive year Pega has improved its position on 'completeness of vision' and 'ability to execute' in this report. Pega Customer Decision Hub™ …