As a Leading AI Media Agency, Blackwood Seven Now Puts The Focus on Global Product Development with their Latest Hire
Blackwood Seven, a leading AI media company, has announced the latest appointment to its leadership team. Hitesh Dholakia, a data science veteran with extensive product leadership experience, joins Blackwood Seven as Chief Product Officer. Dholakia will be overseeing all aspects of Blackwood Seven’s global product offerings, reporting to Carl Erik Kjærsgaard, the company’s CEO, and co-founder.
The appointment marks the latest addition to a series of new hires for Blackwood Seven’s leadership team. Last month, the company hired marketing veterans Nick Stoltz and Stanlei Bellan. Stoltz now serves as COO, while Bellan is the company’s General Manager, West Coast.
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Carl Erik Kjærsgaard, said, “Our work is laying the foundations for a new and transparent industry, based on a simple subscription model and running on AI. Our mission is to disrupt the media agency value chain and its antiquated operating model. Hitesh has overseen the product development at some of the world’s largest companies, and his expertise in machine learning will be crucial in expanding our AI platform. We’re sending a clear signal that we will continue to attract and retain the best talent in order to fulfill our vision.”
Dholakia Joins Blackwood Seven from Sysomos
Dholakia joins Blackwood Seven with nearly two decades worth of product development and management experience, envisioning product roadmaps and technology infrastructure. Most recently, he served as SVP of Product Management and User Experience for Sysomos, a company focused on offering AI-based products to brand marketers. At Sysomos, he used machine learning products to provide actionable intelligence for Fortune 500 enterprises. Previously, Dholakia has held product leadership positions at eBay, Yahoo! and Siebel.
Hitesh Dholakia said, “Blackwood Seven is a true innovator within the media industry, and its focus towards making artificial intelligence common place within the industry represents a tremendous opportunity to create much-needed change. I’m incredibly excited to oversee such an incredible product and vision as we begin to increase our footprint across the globe.”
Currently, Blackwood Seven brings artificial intelligence to media planning. With its proprietary media platform, the company calculates each client’s “media effect formula”, which allows attribution of all channels, online such as search, YouTube, and Facebook as well as offline such as TV, print and OOH. The algorithm optimizes the media mix and predicts an exact forecast of expected results, in real time.