PromoRepublic, a leading data-driven multi-location marketing platform with a strong presence in the US, Australia, and Europe, announces an AI-powered solution designed specifically for brand groups, holding companies, and enterprise-scale franchise systems.

AI-Powered Activation at Enterprise Scale

PromoRepublic for Brand Groups combines a customizable brand architecture with data-driven AI agents and a hands-on activation program. From one central hub, multi-brand organizations can:

• Unify digital presence, content, and analytics across all brands and locations
• Automate routine tasks such as post distribution, review replies, and listing updates
• Drive fast adoption through tailored onboarding, local playbooks, and training

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“As groups acquire new brands and expand into new markets and verticals, they face fragmented tools, manual workflows, and inconsistent execution,” said Daria Alén, Chief Marketing Officer at PromoRepublic. “We built PromoRepublic for Brand Groups to solve these blind spots. The platform liberates HQ teams from dashboards and empowers local managers to deliver authentic, locally relevant campaigns.”

Early adopters report 70 percent local activation within three months and measurable ROI gains by consolidating multiple vendors into one cohesive system. Key use cases include seasonal promotion roll-outs, localized content personalization, and automated performance summaries emailed to regional teams.

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PromoRepublic is the activation infrastructure for multi-location brands. Global enterprises and franchise networks such as Empower Brands, Threshold Brands, Floor Coverings International, and Home Franchise Concepts have rolled out PromoRepublic for Brand Groups across hundreds of locations. In Australia, Metcash, Associated Retailers Limited, and the Belgravia Group are live on the platform, achieving rapid local activation and consistent brand execution.