Arti, developers of the first cloud-based augmented reality (AR) platform for broadcasters and content creators is partnering with wtv., award-winning producers of virtual events and video productions for top global companies and non-profits. wtv. is adding the Arti AR platform to their portfolio of creative platforms and will be reselling it under the AugmentSTUDIO brand in the UK, Western Europe, and APAC.

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“We’re excited to be partnering with the amazing wtv. team to bring augmented reality video to more virtual events and business customers,” said Yaron Zakai-Or, Arti Co-founder & CEO. “wtv. has long been on the cutting edge of creative video and virtual event production and has a great vision for how global brands can use AR to create engaging stories and memorable experiences.”

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Arti is like an AR studio that fits in your pocket. Unlike traditional AR solutions that require on-premise hardware and are designed to be used by dedicated AR design teams in a studio, Arti is a software-only, cloud-based AR platform that can be used anywhere. With Arti, all you need is a camera, a laptop, and an internet connection to create engaging AR videos that can include embedded 2D and 3D objects, dynamic data, Twitter feeds, web browsers, and more.

“We’re always looking for what’s next and what will bring more innovation and value to our customers’ webcasts, virtual and hybrid events, films, and other visual content,” said wtv. Group Managing Director, James Brown. “AugmentSTUDIO, powered by Arti, is a perfect fit for our technology portfolio and for our global clients because it provides the quality and flexibility that organizations need to uplift their traditional presentations with stunning AR video experiences, but without the complexity and investment in studio hardware.”

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