Nextech AR Solutions Corp., an emerging leader in augmented reality for eCommerce, AR learning applications, AR-enhanced video conferencing and virtual events, is pleased to announce the closing of a multi-event deal for the fenestration industry using Nextech’s LiveX platform with FENEX worth approximately $185,000. This event will reach over 30,000 people in the home improvement sector and will introduce a new Digital Marketplace where consumers can interface, try new products via Augmented Reality, and get educated on home improvement options with top UK vendors like Deceuninck, ODL Europe, VBH, Brisant and GQA Qualifications.

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FENEX is the fenestration sector’s (“fenestration” refers to all openings in the building envelope, including curtain walls, windows, doors and skylights) first virtual exhibition platform powered by LiveX. It is designed to bring together the entire supply chain–FENEX has created a digital marketplace for manufacturers, distributors, retailers with B2B and B2C buyers. FENEX has also signed a strategic partnership to resell Nextech’s Augmented Reality solutions to the home remodeling and builder’s community.

This On-Demand Digital Marketplace is a showcase of Nextech’s solution to support and connect buyers and sellers in a B2B environment. The marketplace solution activates new opportunities for B2B industry ecosystems through opportunities for engagement and exposure. Nextech empowers organizations to accelerate their digital transformation through seamlessly brokering new connections online. Clients’ products and services will gain visibility to a targeted audience leading to improved business opportunities. Nextech strives to elevate the customer journey and create value for businesses by increasing traffic, boosting retention, and driving conversions through augmented reality and its digital experience platform LiveX.

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Lee Clarke, CEO of FENEX comments:

“When many of the major home improvement shows are canceling events, FENEX has been able to innovate by partnering with Nextech AR Solutions to advance hybrid and virtual events to bring manufacturers, buyers and sellers together into digital marketplaces. Our vision is to continue to scale these marketplaces to other high growth sectors.”

Evan Gappelberg, CEO of Nextech comments:

“We value highly strategic ecosystem builders like FENEX who are developing the digital marketplaces of the future for high growth sectors leveraging Nextech’s Augmented Reality and LiveX platforms. We believe that digital product demos will become a standard in sectors like home improvement, where buyers can engage with technical products from every angle with step-by-step instructions in 3D.”

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