TrustArc Acquires Nymity to Reimagine Privacy

TrustArc Acquires Nymity to Reimagine Privacy

TrustArc Intelligent Privacy Automation Platform Combined With Nymity Privacy Research Enable Organizations to Unleash Their Data

TrustArc Inc, and Toronto-based Nymity, Inc., the two most experienced global privacy technology providers, are combining forces through the TrustArc acquisition of Nymity. Together, the two organizations will accelerate the development of the next generation of technology-driven privacy solutions. The combination of industry expertise and intelligent technology represents the ideal approach to meeting growing data privacy requirements driven by escalating public expectations and regulations around the world.

Unmatched Experience Fosters Tremendous Opportunity

Over the past two decades, TrustArc has evolved from its origins as the pioneer in enabling organizations to demonstrate trust online through seals and certifications to today’s leading intelligence-driven privacy management platform provider. Since 2002, Nymity has delivered the industry’s most robust practical privacy research, assessment and data subject rights solutions helping organizations in all industry sectors around the world design, build and manage their privacy programs.

“With our unrivaled privacy experience, TrustArc and Nymity will deliver the next generation of solutions that empower privacy, security, IT, legal and business teams to efficiently drive insights, operationalize compliance, manage risk, and demonstrate accountability,” said Chris Babel, CEO, TrustArc. “Our vision in merging is to deliver fresh, novel approaches to enable organizations of any size, sector, or region to effectively ‘unleash their data’ to drive value for customers, employees and shareholders.”

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Acquisition Increases TrustArc Global Footprint by 50 Percent

With its acquisition of Nymity, TrustArc is further establishing Canada as a key development center, with operations now in Toronto and Vancouver. The companies are also combining their operations in Europe to increase support for organizations that must manage their compliance with GDPR, as well as complex regional and cross-border obligations.

“Nymity is thrilled to become part of the TrustArc team. Together, our organizations can deliver unmatched privacy insights that drive a simple, visionary approach to data privacy and compliance,” said Terry McQuay, president and founder, Nymity. “We will continue to offer customers Nymity and TrustArc solutions and services as we work to align our organizations and powerful platforms and frameworks.”

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Alignment Delivers Suite of Accountability, Risk, and Compliance Solutions

The Nymity line of privacy solutions is now part of the TrustArc platform. The Nymity Privacy Management Accountability Framework is being aligned with the TrustArc Privacy and Data Governance Framework to deliver an integrated suite of accountability, risk, and compliance solutions powered by the TrustArc platform to address records of processing and data inventories, assessments, and data subject rights management.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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