Fourthwall Raises $17M to Support Creators with All-In-One Commerce Platform; Appoints YouTube Star Phil DeFranco to Chief Creator Officer
Funding to propel Fourthwall’s suite of end-to-end creator business solutions making it easier for creators to focus on content
Fourthwall, the all-in-one creator commerce platform, has announced it has raised $17M in funding from investors including Lightspeed Venture Partners, Initialized Capital, and Alexis Ohanian’s Seven Seven Six to help Fourthwall meet the growing demand for tools that drive creators to turn their passions into full time businesses.
In addition to the company’s latest round of funding, Fourthwall is also announcing the appointment of prominent YouTuber, Phil DeFranco to Chief Creator Officer. DeFranco is a leading voice in the industry, having been a creator for 15 years and building an audience of over six million subscribers. In his role, DeFranco will guide product development and ensure that the voice of the creator is always at the center of the company.
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“When I first joined Fourthwall, thanks to their amazing team and next level tech, I immediately increased my merchandise revenue tenfold, started getting compliments rather than complaints about customer service, and the quality surpassed what people have come to expect when supporting their favorite creators,” said Phil DeFranco, Chief Creator Officer, Fourthwall. “Fourthwall is a no-brainer for creators big and small and we are building solutions that will offer creators’ super fans the best experience possible.”
Phil isn’t alone in experiencing tremendous growth after joining Fourthwall. Leading creators like Brandon Farris, Harry Mack, and No More Lonely Friends have seen similar reactions from their communities:
“I’ve been blown away by my fans’ reaction to my new online shop. It’s been game changing. The added income has also let me expand my team and produce bigger and better content for my fans,” said Harry Mack, an early adopter of the platform.
Fourthwall was built from the ground up to make creator’s lives easier, while still giving them full control and ownership.
“Creators have to keep up with a crazy amount of work. Not only do they need to regularly produce new content but they also have a community to engage with and bills to pay. It’s a struggle to manage, even for folks with big teams behind them,” said Will Baumann, Co-Founder and CEO, Fourthwall. “Fourthwall is the first all-in-one creator business platform. We let creators build a homepage, open a shop and design products, offer membership benefits, accept donations, show off their latest content, and engage directly with their biggest fans. And they can do it all on their own fully custom-branded website, that is 100% owned by them – down to the data.”
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