Podcast Looks at the People and Personalities Behind Great Marketing

Revenue Marketing consultancy Demand Spring launched Marketing Unplugged, a new podcast that goes behind the scenes and delves into the personalities and stories behind great B2B marketers.

Co-hosted by Demand Spring’s Founder and President Mark Emond, and Content Director Karen Morad, Marketing Unplugged will do a deep dive with guests into what inspires them, and how they channel their ideas to help their organizations, and themselves, stand taller.

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Marketing Unplugged is starting off with a bang this week with some amazing premiere guests:

• In Episode 1, listeners will be treated to an interview with Ann Handley, Chief Content Officer at Marketing Profs, digital marketing pioneer, one of the top content marketers in the world, and as we learned, novice tap dancer.

• In Episode 2, we’ll dive into the world of Zarina L Stanford, CMO of Syniti, and previously a marketing executive at  some of the world’s largest and most recognizable brands including SAP and IBM. If that wasn’t enough, Zarina also received the distinction of “Woman of the Decade in Technology and Innovation” at the 2018 Women’s Economic Forum.

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In the coming weeks, Marketing Unplugged conversations are lined up with even more greats from the world of marketing, including author and founder of Convince & Connect Jay Baer; Randy Frisch, Co-Founder and CMO at Uberflip; Margaret Molloy, Global CMO at Siegel+Gale; Jon Miller, Co-Founder of marketing platform giants Engagio and Marketo; and many more.

Mark Emond, President of Demand Spring, said:

“There are tons of great marketing podcasts out there that cover the ‘how to’ and ‘top 10 ways to make your marketing successful’. We wanted to tackle this a bit differently – we want to give our listeners a sense of who their favorite marketers are, what makes them tick, and what inspires them to keep being so great at what they do. We have some amazing guests lined up, and are really enjoying diving into these conversations – learning what helps these world-class marketers stand taller, both within their careers, and in their personal lives.”

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