Evergage Named a Top Rated A/B Testing and Personalization Tool on TrustRadius for Second Year in a Row
Winners Are Based on Reviews and Satisfaction Scores from Real-World Users – Who Highlighted Their Successes With Evergage
Evergage, the real-time personalization platform company, recently announced that, for the second year in a row, it is has been named a Top Rated A/B Testing and Personalization Tool on TrustRadius, the most trusted review site for business technology. TrustRadius awards are an unbiased reflection of customer sentiment, based on satisfaction scores independently provided by verified end-users.
Every year, TrustRadius recognizes the best software products within multiple market segments. Top-Rated solutions are determined based on users’ in-depth reviews and feedback and their likelihood to recommend the solution to peers. Reviewers on TrustRadius praised Evergage’s ease of use for marketers, individual-level data and unified profiles, account-based marketing (ABM) capabilities, testing features and ability to increase conversions, among other benefits.
“As more organizations focus on improving customer and visitor experiences, A/B testing and personalization tools have become increasingly sophisticated at leveraging data for segmentation, targeting, personalization at the individual level, unified views of each customer and predictive capabilities. Based solely on unbiased user feedback, Evergage has once again earned a Top Rated award in this evolving category,” said Megan Headley, research director at TrustRadius.
Evergage empowers B2B and B2C marketers to provide 1:1 personalization in real time across websites, web and mobile apps, onsite search and email campaigns. The company delivers personalized experiences to more than 3 billion people based on deep behavioral analytics, a full customer data platform and machine learning. Robust, integrated A/B and multivariate testing and attribution capabilities enable marketers and other business users to easily compare experiences with unprecedented granularity and optimize results.
“This award is meaningful to us because it represents the voice of our customers and underscores their successes with our platform. Customer feedback plays a driving role in our product development and innovation, and we’re proud to see our users generate impactful business benefits using Evergage for personalization,” said Evergage CMO Andy Zimmerman.
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