Influ2, the first person-based marketing platform for B2B companies, announced that it has been honored for Best in Apps and Software in the 25th Annual Webby Awards. Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international awards organization honoring excellence on the Internet.
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IADAS, which nominates and selects The Webby Award Winners, is comprised of Internet industry experts including Internet inventor Mozilla Chairwoman Mitchell Baker; MOMA Senior Curator Paola Antonelli; Host of NPR’s Code Switch Shereen Marisol Meraji; R/GA Global Chief Creative Officer Tiffany Rolfe; Co-Inventor of the Internet Vint Cerf; DJ and Founder, Club Quarantine D-Nice; Co-host Desus & Mero on Showtime Desus Nice; SVP of Content at Twitch Michael Aragon; Twitter Senior Director, Product Design Richard Ting; and Founders of VERZUZ Swizz Beatz and Timbaland.
“Honorees like Influ2 are setting the standard for innovation and creativity on the Internet,” said Claire Graves, Executive Director of The Webby Awards. “It is an incredible achievement to be selected among the best from the nearly 13,500 entries we received this year.”
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Influ2 was chosen for being able to help B2B marketers use person-based advertising to drive sales in any economic climate. The platform goes beyond fundamental analysis. It gives sales teams the power to target specific individuals inside target accounts, bring unique marketing to the forefront that resonates with a potential lead and build an ongoing relationship with the target customer.
“We’re so honored that Influ2 was chosen for this prestigious recognition,” said Dmitri Lisitski, CEO and Co-founder of Influ2. “Being a Webby honoree speaks to the strength of the Influ2 platform and vision, and I am continuously proud of the team. This wouldn’t have been possible without them.”