Factoreal is pleased to announce its strategic partnership with the Brooklyn Cyclones Baseball Club. The partnership will help rapidly enhance the Brooklyn Cyclones fan engagement capabilities through Factoreal’s ML-driven advanced analytics and customer engagement solution. The omnichannel platform aims to deliver contextual, in-the-moment, multi-channel marketing initiatives to enhance customer lifetime value in today’s hypercompetitive market.

Marketing Technology News: Vericast Survey: How Deals Play a Role in Return to Pre-Pandemic Activities

Factoreal is a powerful, digital customer engagement automation platform with massive segmentation capabilities, ML-driven event processing, and multi-channel interaction capabilities to help sports team transform their customer engagement initiatives. The unified platform is an industry best solution to enhance customer engagement and drive digital transformation.

Aditya Dhruva, Chief Executive Officer, Factoreal, said, “Factoreal has designed its next- generation customer engagement platform keeping in mind the challenges every marketer faces. We are excited to partner with the Brooklyn Cyclones to support their digital fan engagement journey and provide great experiences for their customers.

Marketing Technology News: MarTech Interview With George Donovan, Chief Revenue Officer at Allego

Factoreal delivers an all-in-one digital customer engagement platform to empower marketers to build lifelong engagement with their customers. The solution brings together email marketing automation, mobile marketing, social media marketing management, social ad management, customer journey automation, e-commerce integration, personalization & segmentation, and more into one simple, connected platform.