eGain, a leading customer engagement platform provider, announced eGain Smart IVR, an all-in-one solution to modernize IVR-based customer engagement.

The IVR“Headache” in the Smartphone Age

According to a recent Accenture survey, 84% of consumers hate the IVR experience. Not surprising because most IVR systems are full of frustrating interaction loops, offer limited answers, and lack digital options. All this in a world where more than 80% of calls into IVR come from smartphones!

Marketing Technology News: Adobe to Acquire Workfront

The eGain Smart IVR solution

eGain Smart IVR helps businesses instantly modernize their IVR estate with digital connectivity, AI solutions, and omnichannel analytics – all in one.

• Connect existing IVR estate to digital messaging and self-service options via the eGain Messaging Hub™ to support smartphone callers
• Solve customer queries consistently with AI-powered conversational guidance
• Optimize omnichannel customer journeys with insights across IVR, contact center, digital journeys, and unified communications

“In addition to being widely-deployed technology,” said Sheila McGee-Smith, President & Principal Analyst, McGee-Smith Analytics, “IVR is also well understood, with clear benefits. eGain’s Smart IVR helps companies extend and build on those benefits, without the expense of completely replacing the existing self-service solution.”

“IVR is still a huge customer self-service channel for enterprises,” said Ashu Roy, CEO. “eGain SmartIVR will help businesses optimize IVR customer experience and offer digital self-service from IVR.”

Marketing Technology News: Surefire Local Releases Next-Generation Mobile App for Small Businesses