WISMOlabs Offers Retailers Tools to Own the Post Purchase Experience Described by Independent Research Firm

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A report recently published by Forrester Research highlights the importance and the benefits of the Post Purchase Experience. The global pandemic is driving more shoppers towards e-commerce and the landscape has never been more competitive. Online retailers are missing an opportunity to grow sales and increase brand loyalty by leveraging the post purchase part of the customer journey. There is a 48-hour window after a customer hits the buy button where the customer wants to engage more with a brand. Successful organizations are using this opportunity to engage their customers to delight them and keep them coming back.

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