Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights
Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from CallMiner (Customer Experience), Pegasystems (Automation), Salesforce (CRM), globaledit (Digital Asset Management), and KickFire (ABM).
CallMiner and Intradiem Announce Partnership to Take Action on Behavioral Insight in Contact Centers
CallMiner, the leading provider of artificial intelligence-fueled speech and customer interaction analytics, announced today a partnership with Intradiem, the only workforce automation solution that delivers guaranteed results while improving both agent engagement and the customer experience. The new partnership enables contact centers to raise the bar for customer satisfaction and agent quality management by automatically triggering intelligent actions from voice and text interactions to:
Pegasystems Inc., the software company empowering digital transformation at the world’s leading enterprises, announced it has been recognized by leading research firm Gartner in its Gartner Critical Capabilities for Sales Force Automation (1) report. Among the three use cases examined in the report, Pega received the highest score of any vendor in the B2C Sales Use Case category for Pega Sales Automation™.
Salesforce and CVS Health Combine COVID-19 Return to Work and Campus Solutions to Help Customers Responsibly Reopen
Salesforce, the global leader in CRM, announced a strategic relationship with CVS Health that will allow customers to use each company’s COVID-19 return to work and campus solutions together, as they transition employees and students back to worksite and campus locations. The offering will enable customers to use Salesforce Work.com workplace management capabilities, including wellness monitoring and manual contact tracing solutions, informed by CVS Health’s Return Ready, a flexible COVID-19 testing solution, to support comprehensive reopening strategies for customers and their stakeholders.