Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights
Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from ESPN (Behavioral Marketing), Signalytics (Sales Intelligence), Flipboard (Content), BORN Group (Customer experience), and Cinedigm (Video).
Sports is the biggest unifying factor in our growth as a socially-well rounded race. ESPN is hosting a SportsCenter Special to discuss COVID-19‘s impact on the lives of athletes and how they cope with it.
Signalytics is excited to offer its Amazon FBA ranking services for sellers to boost their listing position. Although Signalytics is currently offering services tailored for Amazon sellers, the company is working on plans to branch out to general e-commerce sellers in the future.
Flipboard, a content discovery platform curated by people and publishers, rolls out its Local initiative to 15 additional cities in the United States and Canada, including Kansas City, Mo.; Hartford, Conn.; Columbus, Ohio; and Montréal, Quebec. With these new additions the total number of metro areas with deep local coverage from a wide array of local sources reaches 50.
BORN Group, a leading digital agency for customer experience management and enterprise commerce solutions, announced that it has partnered with Akeneo, the global leader in PXM solutions for corporate brands and retailers.
Cinedigm today announced the expansion of its automated distribution capabilities to include more than thirty OTT and digital platforms via the company’s software-as-a-service platform, Matchpoint Dispatch. Additionally, the company announced the launch of new AI-based scene analysis and metadata enrichment capabilities that enable customers of Matchpoint to automatically generate contextual image-based metadata, identify nudity/profanity for compliance edits, create localized language versions, and via AI detect and generate advertisement insertion points.