red violet Appoints Industry Executive Jim Greenwell to Lead Identity Division

Newly Launched Division to Accelerate red violet’s Expansion and Innovation within the Identity Solutions Market

Red Violet, Inc., a leading analytics and information solutions provider, today announced the formal launch of its Identity division and the appointment of Jim Greenwell as General Manager.

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“As the digital transformation advances, organizations are increasingly demanding intelligent identity management solutions to drive frictionless customer onboarding and transactions, with fraud capture,” said Derek Dubner, CEO of red violet. “As our API-driven offerings are the backbone of today’s leading identity solutions providers, we are excited to announce the formal launch of our Identity division and the addition of Jim’s extensive industry experience and innovative insights to lead our expansion.”

Greenwell joins the company with deep experience in the digital identity and mobility space, most recently serving as an executive adviser to Thomson Reuters and AuthenticID, as well as serving on the advisory boards of Prove and Gravy Analytics. Jim is the former CEO of Danal, Inc., having led the company’s growth and innovation within the mobile identity and authentication space for over a decade through its sale to Boku, Inc. (LON: BOKU) in 2019. During his tenure, Jim created successful global partnerships and enduring customer relationships in a broad range of industries, including financial services, government, e-commerce, and wireless. One World Identity recognized Jim as one of the top four CEOs in Identity and Authentication in 2018 and one of the “Top 100 Influencers in Identity” in 2019.

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Prior to Danal, Jim was CEO and President at ACE*COMM Corporation focusing on Telecom OSS/BSS software. Prior to ACE*COMM, Jim was the COO/SVP of the Americas and AsiaPac for LCC International where he grew the mobile network design business. Jim began his career as a military intelligence officer in the U.S. Army where he served in Northern Iraq and Turkey as part of the Kurdish relief effort following Desert Storm.

red violet’s subsidiary, Interactive Data (IDI), presently serves leading identity management solutions providers via its API-driven, consumer identity offerings. Powered by IDI’s cloud-native CORE™ platform, IDI delivers authoritative, real-time identity verification and synthetic identity alerting that are key to fraud capture across the entire customer lifecycle, from account opening to transactions to ongoing account monitoring. Driven by IDI’s differentiated, unified data assets, CORE is uniquely positioned to deliver actionable intelligence in support of instant identity verification to disparate industries including financial services, government, retail, online gaming, telco and insurance.

“While CEO of Danal, I experienced firsthand as a customer the power of red violet’s solutions,” said Greenwell. “I am extremely excited to join the red violet team in leading the Identity division, leveraging red violet’s powerful AI-based technology, best data in the marketplace, and customer-centric approach to addressing KYC/AML, verification, authentication and a number of other digital identity use cases.”

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