Open Marketing Automation Leader Welcomes Accomplished Technology Executive as It Tackles Next Phase of Sharp Growth
Mautic, the world’s only Open Marketing Cloud, announced that Melissa Leffler has joined the company as its new Vice President of Engineering. Leffler brings an outstanding track record of building world-class teams and products, most recently in senior engineering leadership roles with Carbon Black.
Melissa joins the company amid rapid adoption of Mautic’s marketing automation cloud platform, most recently evidenced by a 3X increase in quarter-over-quarter sales at the end of 2017, and surpassing 100,000 organizations around the world utilizing the software.
“Incorporating flexible, open technologies is a major inhibitor to companies creating personalized experiences across their full customer lifecycle; and Mautic is the only open marketing solution that makes that easier,” said Leffler. “I’m impressed with Mautic’s incredible rate of adoption, and am thrilled to join a team whose mission aligns so well with my passion for building technology that solves important problems for business people.”
Melissa previously served in technical leadership roles for several Boston-area firms. This includes Objective Logistics, which she joined the near the time of its Series A funding. After helping scale the product infrastructure and engineering team, the company was later acquired by Carbon Black. Ms. Leffler also led engineering and business growth efforts for companies including Awareness, Liquid Machines and eRoom, which was acquired by Documentum.
Ms. Leffler will officially join Mautic at the company’s Boston-area headquarters next month where she’ll lead a growing, global team that is located predominantly in Boston and in the company’s newly-opened office in Prague.