Microsoft Veteran Joins Lumen as Chief Marketing Officer

Microsoft-Veteran-Joins-Lumen-as-Chief-Marketing-Officer

Lumen Technologies has named Ryan Asdourian as its new Executive Vice President and Chief Marketing Officer. In this role, Asdourian will oversee Brand and Product Marketing, and Corporate Communications. He will report to Lumen President and CEO Kate Johnson starting next week and serve as a member of the executive team.

Asdourian joins Lumen from Microsoft where, during 20 years with the company, he held product and marketing leadership roles with increasing responsibilities. He most recently led the company’s Security business group, with responsibility for P&L, Sales Enablement, and Marketing across North and South America. Prior to that, Asdourian led Business Development and Marketing for the Microsoft Surface business group in the United States, and the Windows and Devices business group in the United Kingdom. Before that, he served as Technical Advisor to CEO Satya Nadella.

Marketing Technology News: STUDY: As Cookies Crumble, Consumers Hesitate to Share Emails for ‘Better’ Ads

“Ryan is a proven leader who has demonstrated a remarkable ability to link product capabilities with Asdourian needs and market those products in disruptive ways,” said Johnson. “He is uniquely suited to shape our brand and how we go to market to accelerate our return to growth.”

“Lumen is changing itself, changing the industry, and changing how customers connect to the world and succeed,” said Asdourian. “This creates tremendous opportunities to shape our brand in all three of these dimensions, and I’m looking forward to showing customers what Lumen can do today and in the future.”

Marketing Technology News: MarTech Interview with Karen Ng, SVP of Product and Partnerships at HubSpot

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like