Company Also Expands To Midwest With New Center Of Digital Excellence

Retail search marketing company NetElixir is increasing the size of its team at its headquarters in Princeton, NJ. Over the past year, the team has grown by about 50 percent and the company projects to double over the next 18 months.

NetElixir provides digital marketing services to small and large retailers. The company has experienced its increased rate of growth due to its sharp focus on the retail industry and introducing digital marketing solutions – including paid search, search engine optimization, social media marketing and Amazon digital marketing services – that are customized for retail marketers. To support its expanding business, NetElixir is hiring for positions in account management and product development.

“The past year has brought incredible changes to search marketing. Google has taken a mobile-first approach, social media channels like Facebook are innovating their advertising efforts and Amazon has been gaining e-commerce market share. Our clients have come to us for our specialized expertise to help them navigate and thrive in this new ecommerce ecosystem,” Udayan Bose, CEO, NetElixir said.

Headquartered in Princeton, NetElixir has invested in the local area to draw the retail and digital marketing business communities to key attractions. For the past five years, the company has held an annual invite-only X=Experience conference, which brings together retail leaders from across the U.S. in an intimate setting at the Grounds for Sculpture park in Hamilton, NJ.

In addition to expanding its headquarters, NetElixir is also broadening its team nationally by establishing centers of digital excellence throughout the U.S. These hubs offer world-class digital customer acquisition solutions to local businesses. NetElixir has begun this expansion with the Midwest region, working with local retailers there to help them expand regionally and nationally.

“We are thrilled with our pace of growth over the past year and are excited by where we plan to be next year. Our success is a testament to our dedicated and skilled inhouse team, and I’m very proud of our accomplishments and our path ahead,” continued Bose.