Genesis Selects Dealer.com as New Website Digital Advertising Provider

Native & Programmatic Advertising
By PRNewswire
Dealer.com Launches All-New Digital Retailing Video Capabilities

Dealer.com, a Cox Automotive brand, announced it has been selected as a Genesis’ website, digital retailing and digital advertising provider. Today, through Dealer.com’s Website Choice program, Genesis dealers gain access to a more innovative and personalized digital storefront experience that delivers the technology and expertise for dealers to exceed consumer expectations.

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“Connecting a dealer’s solutions is more important than ever and it is paramount to have a personalized experience online,” said Wayne Pastore, vice president and general manager of Dealer.com. “Our Website Choice program with Genesis’ brings our leading capabilities and newest technology solutions to our customers. We are in-tune with the marketing and inventory on a dealer’s lot and can provide dealers with unparalleled insights to shopper’s behaviors, creating end-to-end solutions.”

Dealer.com’s Website Choice program offers professional services that address and solve the challenges faced by dealers and their customers. Through expertise, data, innovation and partnerships, participating dealerships will receive a strategic advantage in content creation, SEO ranking, advertising, social strategies and more. These innovations, with extensive consumer intelligence, bring dealers the tools to build their best digital storefront. The award-winning platform delivers personalized experiences that attract, engage and help convert online shoppers at every stage of their journey.

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The digital marketing solutions at Dealer.com have earned several automotive industry awards, including two consecutive Automotive Website Awards, the Highest Rated SEO Provider and Driving Sales Dealers’ Choice Award for Top Rated Website Provider.

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PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

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