Rybbon Joins Forces With SmartBug Media to Build Trust and Customer Advocacy Through Digital Rewards

Ease of use and breadth of digital gift cards enable SmartBug clients to quickly and seamlessly deliver e-gifts via HubSpot campaigns.

Rybbon, the leading SaaS platform for digital rewards management, announced a partnership with SmartBug Media. Rybbon will play an integral role in allowing both SmartBug and its clients to build trust and customer advocacy across their promotional strategies by using digital rewards.

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With this partnership, SmartBug clients can now use an integrated digital rewards platform to increase campaign response rates and improve sales conversions. “The ability to deliver rewards displays a level of consideration,” said Jignesh Shah, CEO at Rybbon. “It can be thought of as a thank you for giving us your time, and we are confident that SmartBug’s clients will see an increase in their campaign results across the board when using digital rewards.”

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SmartBug had specific essential criteria for choosing a digital rewards platform partner for its MarTech stack. Key requirements included an integration with HubSpot, intelligent workflows, a selection of pricing models, and a wide variety of digital offers. “Rybbon was an easy choice, as it not only met each of our conditions but delivered beyond our expectations,” said Jen Spencer, Chief Revenue Officer at SmartBug. “With no IT required, the integration with HubSpot took just minutes to set up, enabling our clients to leverage digital gift cards as part of their campaigns quickly.”