Outreach Acquires Sales Hacker; Demonstrates Commitment To Fostering Global B2B Sales Community

Sales Hacker Will Continue Its Focus on Growing and Providing Education Around Sales Engagement Category

Outreach, the leading sales engagement platform, has acquired Sales Hacker, the world’s top destination for all things sales innovation. The purchase of Sales Hacker – which provides webinars, conferences, online courses and original content to sales teams across the globe – signifies Outreach’s dedication to providing sales reps with high-quality educational material and a community of innovators, solution providers and thought leaders focused on giving them a competitive edge.

“Sales is the only profession where the score gets zeroed every few months, which means the best reps are always looking for new ways to stay fresh and attack the coming quarter,” said Manny Medina, CEO, Outreach. “By providing relevant, unbiased and actionable content directly from seasoned practitioners, Sales Hacker plays a key role in helping today’s reps understand the latest trends, get inside the mind of their buyer and ensure they are not left behind.”

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In partnership with Outreach, Sales Hacker will eliminate sponsored content, freeing the organization to focus exclusively on providing the highest-quality content and professional development opportunities to sales teams. In addition, Sales Hacker founder and CEO, Max Altschuler, joins Outreach as Vice President of Marketing.

“By joining the Outreach team, we now have the resources to extend our reach within the sales community and throughout the sales funnel,” said Max Altschuler, founder and CEO, Sales Hacker. “We are wholly focused on preparing today’s sales professionals for the new era of selling, including educating them on the exploding sales engagement category and how these technologies can improve their efficiency and help them meet their goals.

As the top destination for sales trends and information, Sales Hacker runs multiple webinars each week, facilitates meetups in over 30 cities worldwide each year, organizes multiple sales conferences including Sales Machine and The Revenue Summit and serves 150,000 unique blog visitors each month. Sales Hacker is open to all vendors and industry thought leaders and welcomes a variety of points of view.

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