GRIN Influencer Marketing Software Integrates with Salesforce Commerce Cloud

U.S. Shoppers Are Under the Influence: 74% of Consumers Have Purchased a Product Because an Influencer Recommended It

GRIN, the leading influencer marketing software solution for direct-to-consumer (DTC) brands, announces its newest e-commerce integration with industry giant, Salesforce Commerce Cloud. The new integration dramatically improves workflow and removes the need for marketers to rely on their e-commerce teams to get products to influencers, create coupon codes or affiliate links, and track revenue.

This integration with Salesforce Commerce Cloud, and existing integrations with other e-commerce providers, further solidifies GRIN’s market position as the e-commerce leader.

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“Customer shopping and spending is rapidly moving online, and DTC brands are leveraging influencers to create authentic connections with consumers,” said Brandon Brown, CEO of GRIN. “This integration empowers marketers to manage their influencer relationships, including product seeding and payments, all in one platform.”

GRIN leads the influencer marketing space with impactful tools designed for the unique problems that brands face when selling directly to consumers online. This has enabled the most visible consumer brands on social media, like MVMT Watches, to build massive followings by seeding their products to influencers all over the world.

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“GRIN is an incredible tool that helps our team stay organized, manage a high volume of influencers, and allows us to oversee multiple campaigns on a daily basis. From streamlining processes to reporting important KPIs, and now the recent Salesforce integration, this platform has it all. Since day one I have been impressed by this easy to use software. The GRIN team is constantly adding new features and working with us to make sure we have everything we need. I highly recommend this platform as well as the hard-working team behind it!” stated Brooke Spangenberg, Marketing Manager at MVMT Watches.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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