Social Media Week London – Agenda

Social Media Week London ( 31 Oct – 1 Nov) puts leading brands, platforms, storytellers, and agencies at the centre of our most important industry conversations, as they have the power to change the world and define the future of Marketing.

In its 11th year, the conference will bring together over one thousand professionals, who care deeply about how marketing can change the world to speak about an array of topics, all centered around the theme of, “STORIES: With Great Influence Comes Great Responsibility.”

Marketing Technology News: W+R Studios Announces Homebeat, a New Tool to Keep Agents Top of Mind with Their Clients by Sending Scheduled Automated Online CMAs

View the 2019 event overview for a full overview of the key reasons to attend, session and speaker highlights, networking opportunities and much more.

Highlights

The Evolution of Artificial Intelligence: A Story Proactively Authored by Humans

Explore the evolution of artificial intelligence with Paulina Mustafa, Product Designer, Google.

The Neuroscience of Storytelling: Moral Dilemma or Brand Salvation?

Experts in storytelling and neuroscience, HeyHuman, will reveal new insight and NS-focused research findings into the future.

It’s 2019 And Your Brand Needs to Think Like A Media Company

BuzzFeed UK’s Head of Content, James Lamon, will share insights that have grown BuzzFeed’s media company portfolio, including social-first brands like Tasty and Bring Me.

The Craft of Content, Creators and Connecting with Culture

A live Q&A with Lindsey Turner, Head of Creators at Twitter EMEA, who designs for the feed and builds content for the community.

How OMD Create uses data to deliver effective storytelling on Social Media

A presentation by Matthew Breen, Managing Partner of OMD Create, that will inform our audience about how OMD Create uses a range of data sources to inspire its creatives and implements them within media guardrails to maximize performance.

Marketing Technology News: Machine Learning for More Equitable Credit Powers Airfox — ZestFinance Partnership

You can view the latest agenda here.

What you get with a pass:

• Over 60 sessions, including academy classes, keynotes and fireside interviews with the world’s smartest people in social
• Networking lunches, roundtable discussions, happy hour drinks and an invitation for you, plus a guest to the Opening Reception
• 12 months membership to our livestreaming and on-demand video platform SMW Insider

Marketing Technology News: Tag, AI is it: Musiio Offers DIY Window into the Power of AI Music Curation