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Tag: Ad Spend

38% of Small Businesses Increased Ad Spend in 2020, Despite Effects of COVID-19 Pandemic
Native & Programmatic Advertising

38% of Small Businesses Increased Ad Spend in 2020, Despite Effects of COVID-19 Pandemic

PRNewswire -
0
Kubient Releases The KAI Dashboard to Give Publishers Unprecedented Visibility for Optimizing Their Media for Programmatic Channels
Native & Programmatic Advertising

Kubient Reveals Ad Execs Are Seeking More Insights for Their Ad Spend

PRNewswire -
0
Dun & Bradstreet Launches Buyer Intent, To Help Increase ROI For UK B2B Marketing Teams
B2B Data

Dun & Bradstreet Launches Buyer Intent, To Help Increase ROI For UK B2B Marketing Teams

MTS Staff Writer -
0
Tremor Video’s Self-Service DSP Leads With Substantial Growth of 650% in Ad Spend YOY
Video Advertising

Tremor Video’s Self-Service DSP Leads With Substantial Growth of 650% in Ad Spend YOY

Globe Newswire -
0
Simpli.fi Expands Capabilities for Retail, Ecommerce, and Direct-to-Consumer Advertisers with Transaction Value Reporting
Native & Programmatic Advertising

Simpli.fi Expands Capabilities for Retail, Ecommerce, and Direct-to-Consumer Advertisers with Transaction Value Reporting

PRNewswire -
0
Kochava Unveils Advanced Omni-Channel Solution Set for Publishers
Analytics

Kochava Unveils Advanced OmniChannel Solution Set for Publishers

MTS Staff Writer -
0
Colling Media Innovates with Optimized Facebook Catalog Ads
Native & Programmatic Advertising

Colling Media Innovates with Optimized Facebook Catalog Ads

PRNewswire -
0
Study: Global Social Media Ad Spend Soars, Signaling Brand Confidence in Digital Channels
Social Media Advertising

Study: Global Social Media Ad Spend Soars, Signaling Brand Confidence in Digital Channels

PRNewswire -
0
Taboola Launches The Taboola Creative Shop
Native & Programmatic Advertising

Taboola Launches The Taboola Creative Shop

MTS Staff Writer -
12
Numerator Acquires Information Machine LLC To Expand Consumer-Sourced Data
Native & Programmatic Advertising

New Numerator Halloween Tracker Shows Seasonal Candy Ad Spend Down 19%, Halloween Candy Sales Up 26%

PRNewswire -
0
Quotient Unveils Multi-Touch Attribution to Drive Digital Out-of-Home Investment Among Ad Buyers
Analytics

Quotient Unveils New In-Store Digital Out-Of-Home Inventory Powered by Deterministic Shopper Purchase Data

MTS Staff Writer -
0
MediaMath Integrates Merkle's Merkury ID to Scale Cookieless Identity Management, Activation, and Attribution
Native & Programmatic Advertising

Marketers Need Transparency and Addressability to Increase Effectiveness of Their Ad Spend Finds a Major Independent Research Firm Study

MTS Staff Writer -
1
AdTech Roundup: Top Things in Advertising Technology
Native & Programmatic Advertising

AdTech Roundup: Top Things in Advertising Technology

MTS Staff Writer -
0
ADYOULIKE Advertising Barometer Reveals UK Ad Spend Trends during COVID-19 Crisis
Native & Programmatic Advertising

ADYOULIKE Advertising Barometer Reveals UK Ad Spend Trends during COVID-19 Crisis

PRNewswire -
0
Atlanta's Perfect Audience Offers up to $5,000 Free Ad Spend to Businesses
Native & Programmatic Advertising

Atlanta’s Perfect Audience Offers up to $5,000 Free Ad Spend to Businesses

PRNewswire -
0
Online-to-Offline Attribution: Three Vital Questions to Ask
Guest Authors

Online-to-Offline Attribution: Three Vital Questions to Ask

Cameron Peebles -
0
TechBytes with Nima Mirbakhsh, CTO at Morphio
Interviews

TechBytes with Nima Mirbakhsh, CTO at Morphio

Sudipto Ghosh -
0
Why the Death of Cookies Means Profit for Google
Guest Authors

Why the Death of Cookies Means Profit for Google

Jason Dille -
0
$5 Billion by 2020: How OTT, CTV, and Video Formats Build the Future of Advertising
Guest Authors

$5 Billion by 2020: How OTT, CTV, and Video Formats Build the Future of Advertising

Ivan Guzenko -
0
How to Survive in 2020: A Checklist for Independent AdTech
Guest Authors

How to Survive in 2020: A Checklist for Independent AdTech

Yaroslav Kholod -
1
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