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AdExchanger

Zeotap Raises Oversubscribed Series C at $42 Million Following 431% YOY Revenue Growth

Former Leader of Datalogix and Oracle Data Cloud Eric Roza Joins Board Customer intelligence platform (CIP) Zeotap announced an oversubscribed $42 million Series C round following 431% growth in revenue run rate in the previous accounting year. The new funding reflects Zeotap’s achievements in building a leading platform that enables brands to connect and transform their first-party data into actionable customer intelligence in more than a dozen countries. Half the new investment was secured this year; the remainder was…

AdExchanger Announces New Membership Program

Leading technology providers, publishers, and marketers in the marketing technology space, will benefit from access to business education, research and benchmarking, networking and educational events AdExchanger, the premier content resource for technology providers, publishers, and marketers active in the marketing technology space, announced the launch of a new membership program focused on delivering professional benefits in the key areas of: industry coverage, research & analysis, networking and business education.…

KERV Wins Prestigious AdExchanger Award

Innovative advertising company also a finalist in two other categories KERV Interactive, a multi-award-winning interactive video company revolutionizing the performance of digital advertising with its patented technology, has been recognized as a winner in the Best Demand-Side Technology category in the 2020 AdExchanger Awards. The company was also a finalist in the Best Data-Enabling Technology and Best Early Stage Technology Company categories. AdExchanger, an award-winning integrated media company devoted to data-driven…

Equifax Outlook: Trends to Watch in Data-Driven Marketing

Provides 2019 Outlook for Data-Marketers Following AdExchanger's Industry Preview Event Equifax Data-driven Marketing (DDM), the marketing data, analytics and technology solutions capability of Equifax Inc.,released its initial list of "Trends to Watch in Data-driven Marketing" for 2019. Equifax DDM General Manager Mykolas Rambus provided the outlook coming out of AdExchanger's Industry Preview event in New York City to help business leaders shape their marketing approach and investment decisions. The Equifax DDM …

AdExchanger to Recognize Excellence in Marketing and Media at Inaugural Awards This Spring

Winners Will Be Named and Celebrated at PROGRAMMATIC I/O San Francisco AdExchanger, an award-winning integrated media company devoted to data-driven digital marketing, announced that it is launching the first-ever AdExchanger Awards, designed to recognize and celebrate the advertising and marketing community's top achievers, and those who have made the most meaningful impact on the industry this past year. Winners will be announced at PROGRAMMATIC I/O San Francisco on April 29, 2019, where more than 100 expert speakers…