AI

Customers can now simplify and enhance customer experience with Mindsay’s Customer Service automation solution Mindsay announced the launch of its Customer Service Chatbot on Salesforce AppExchange, empowering companies to automate and enhance customer experience through conversational AI. Mindsay’s chatbots give brands the ability to automatically resolve a variety of customer requests, from simple FAQs to complex transactions. Marketing Technology News: Marketing Industry Veteran Jeff Stelmach Joins Stadiumred Group as…

Global Manufacturing Companies Trust LandingLens to Enhance Their Existing Visual Inspection Systems with AI Landing AI, a company that empowers customers to harness the business value of AI by providing enablement tools and transformation programs, unveiled LandingLens, an end-to-end visual inspection platform specifically designed to help manufacturers build, deploy, and scale AI-powered visual inspection solutions. Visual inspection is a widely used method in manufacturing for processes like defect identification and…

Spectrm launched Instagram Messaging Solutions, enabling brands to scale one-to-one messaging with Instagram's 1 billion users Consumer demand for messaging businesses is growing fast, accelerated by e-commerce growth due to COVID-19. In the first half of 2020, online spending in the US grew by 30.1% to reach $347.26 billion. The adoption of e-commerce increased from previously infrequent online shoppers by 160%1. With 75% of consumers now preferring to engage brands in private messaging channels vs traditional channels,…

Talon, a leading independent Out of Home (OOH) media specialist, announced that it has joined forces with LoopMe, the outcomes-based advertising platform, to harness attribution, artificial intelligence (AI) and data analytics to measure and deliver real world outcomes for advertisers. The partnership will provide Talon and its roster of brand and agency clients in North America with access to the most comprehensive OOH measurement capabilities in the market. “Advertisers today demand consistent, accurate and objective…

Marketers can access AI-driven audiences based on proprietary, cookieless ID Graph ADARA, the market leader in permissioned data and verified identity solutions for digital marketing, announced the launch of ADARA Cortex 3.0, a unique platform that provides access to first party, deterministic and transactional data from over 300 top global brands that represent over 1 billion profiles. These anonymous, people-based profiles power ADARA’s Identity Graph, which brands can use to match, score and activate omni-channel…

Inuvo, Inc., a leading provider of marketing technology, powered by IntentKey artificial intelligence (AI) that serves brands and agencies, announces the production launch of a new feature which provides marketers with the ability to understand the effectiveness of their Connected TV (CTV) campaigns. Marketers have always viewed TV as a critical component to their branding efforts, but until now there hasn’t been a way to measure its effectiveness. Inuvo now offers CTV attribution for clients. This capability means…

Artificial Intelligence-Powered Intent Enables Sellers and Marketers to Engage with Prospects and Customers at the Opportune Moment ZoomInfo, a global leader in go-to-market (GTM) intelligence solutions, announced that it has acquired Clickagy, a leading provider of artificial intelligence-powered buyer intent data. Along with this acquisition, ZoomInfo is launching Streaming Intent, an innovative solution that identifies companies with above-average search volume on business-to-business (B2B) topics within minutes of their…

Clarabridge’s omnichannel, AI-powered text analytics, integrated with Microsoft Dynamics 365 Customer Voice and Dynamics 365, enhances the customer experience Clarabridge, a global provider of Customer Experience Management (CEM) solutions for some of the world’s top brands, announced that its text and speech analytics solutions now integrate with Microsoft Dynamics 365 Customer Voice and Dynamics 365. The combined solution will enable decision-makers to utilize deeper, more comprehensive analytics across all customer…

Platform enables easy access to trusted sales and marketing data for optimized engagement Dun & Bradstreet Holdings, Inc., a leading global provider of business decisioning data and analytics, announced the launch of D&B Connect, a self-service data management platform that intuitively connects, manages and visualizes critical data across an organization using the Dun & Bradstreet® Data Cloud. D&B Connect provides an easy-to-use portal for managing sales and marketing data, allowing users to quickly…

Algolia AI allows companies to build tailored experiences that continuously learn, tune, and personalize based on user behavior Algolia, the leading Search and Discovery solution, today announced Algolia AI, a suite of AI tools that enables businesses of all sizes to create always-optimized, personalized digital experiences with less manual tuning and curation. Algolia AI—designed using trillions of searches, making it the most intelligent search platform on the market—is packaged inside an easy-to-use and flexible API.…

Please tell us about your journey into technology and how you started in the industry? I always knew I wanted to go into technology. I graduated from the Indian Institute of Technology in Delhi, which is one of the top technology schools globally. I came to the US and got my Ph.D. at MIT, building algorithms for assembly sequence analysis and supply chain management. I started working in product management, product strategy, and R&D for software companies, building products to optimize supply chains, enable…

New integrations unlock more valuable customer data for richer analysis With its automated business analysis (ABA) platform, Outlier discovers and elevates unexpected changes in consumer behavior, customer demographics and buying patterns. For marketers and business analysts, this means unexpected behavior tied to any campaign, program or customer behavior can be flagged quickly, reviewed and used to adjust strategy accordingly. The Outlier ABA platform enables data storytelling by automatically providing customers with…

Company Positioned Furthest for Completeness of Vision and Highest for Ability to Execute Informatica, the enterprise cloud data management leader, announced that Gartner, Inc., the world's leading research and advisory company, has positioned Informatica as a Leader in its 2020 Gartner Magic Quadrant for Data Integration Tools for the 15th consecutive year. Additionally, this year's report marks the seventh year in a row that Gartner has positioned Informatica as the furthest for completeness of vision and highest on the…

XANT announced its partnership with Cision, an industry-leading earned media communications management and media advisory platform, to enable their move to opportunity-based selling and provide customers with the best solutions. Marketing Technology News: Dun & Bradstreet Enters Into Agreement to Acquire Bisnode Cision serves more than 75,000 clients through their public relations platform and their vision remains focused on their customers. The decision to partner with XANT was inspired by their desire to pivot…

Personalization and Advanced Recommendations Drive 100% Increase in Revenue Per Session Kibo, a leader in unified commerce, announced that customer Helly Hansen increased performance in the U.S. and Europe with personalization from Kibo Personalization, powered by Monetate and Certona. Helly Hansen, the Norwegian producer of outdoor and workwear gear, sells directly to customers in 19 stores around the world; as well as to an international audience online. The marketing team at the company’s Norwegian headquarters and…

Orders via social media more than doubled, while gross merchandise value (GMV) jumped three-fold, a new study from iKala found Growing digital usage, greater adoption of social shopping technologies and a global pandemic has accelerated social commerce in Southeast Asia, a new study by AI solutions firm iKala found. The study titled ‘The Rise of Social Commerce in Southeast Asia’ is based on a survey of 12,000 consumers and over 1,000 social sellers across Thailand, Vietnam, Philippines and Singapore, conducted in the…

Dedicated voice specialist, Red Box, today announced a new integration partnership with RingCentral, a leading provider of global enterprise cloud communications, collaboration, and contact center solutions. The integration will deliver access to RingCentral Voice and Video recorded conversations via Conversa by Red Box, the newly launched open microservices-based enterprise voice platform. "As dispersed workforces are now the norm, the adoption of UCaaS solutions has undoubtedly been accelerated within regulated…

Integrates powerful AI machine learning across EPP, EDR, MTD, UEBA in a single offering BlackBerry Limited announced BlackBerry Cyber Suite, the industry's first, comprehensive, AI-powered unified endpoint security (UES) solution that furthers BlackBerry's leadership in AI. While other solutions on the market only address parts of the cybersecurity challenge, BlackBerry Cyber Suite delivers security and Zero Trust with a zero touch end-user experience through a single console and offers the end-to-end solution with the…

8x8, Inc., a leading integrated cloud communications platform, announced that Intelisys, a ScanSource company, and the nation’s leading provider of technology services and solutions, has attained Platinum Partner status in the 8x8 Open Channel Program. This exceptional accomplishment demonstrates Intelisys’ commitment to providing its Sales Partners with industry-leading technology from the 8x8 Open Communications Platform™, which uniquely combines cloud voice, team chat, video meetings and contact center in a single…

Study conducted by an independent research firm confirms that Kameleoon's testing and personalization platform improves conversion rates, increases cross-sell and reduces campaign costs Kameleoon released a commissioned Total Economic Impact (TEI) study conducted by Forrester Consulting, which highlights that enterprise organizations that deploy its AI-driven experimentation and personalization platform benefit from a three-year ROI of 291% and payback in under three months. The study, titled The Total Economic…