Banner Before Header
Browsing Tag

Applicaster

Parks Associates 54% of US Broadband Households Now Own a Smart TV

New whitepaper examines impact of COVID-19 on video consumption, and future of smart TV experience Parks Associates released a new whitepaper, Optimizing the Smart TV Experience, which finds more than 50% of US broadband households own at least one smart TV, making the smart TV the primary platform for video services at a time when content consumption is increasing dramatically.  The whitepaper, developed in cooperation with Applicaster, highlights the evolution of video and the TV in the home and the role of technology…

Applicaster Turbocharges Video App Development with New Quick Brick Framework

New addition to the Zapp Platform’s Core framework simplifies OTT video app development, shrinks time to market and accelerates return on investment  Applicaster, the global technology company simplifying the creation, delivery and management of OTT video applications, today launched Quick Brick, a new app development framework available within its SaaS app development platform, Zapp. The revolutionary new toolset turbocharges video app development, enabling media companies to shrink time to market, reduce development and…

HotSwitch launches on Applicaster Zapp platform

Audience-interaction service brings new features to clients of Applicaster's expansive content management system, including DirecTV, FOX, Televisa HotSwitch, an audience-interaction engine for mobile, web and smart TV apps, has launched on Applicaster, the platform simplifying the lifecycle management of direct-to-consumer media applications. Applicaster clients can now seamlessly activate a full suite of HotSwitch interactive features within their apps, including live trivia, fan chats, polls and more. HotSwitch makes…

TechBytes with Devra Prywes, CPO, Applicaster

Tell us about your role and journey into Technology. What inspired you to start Applicaster? My journey into technology started with a summer internship back in college at video game platform 3DO where I worked for a producer in the studio. Off the bat I was hooked. After deciding to then explore computer science, I learned I didn’t like to code. Instead I loved the premise of what tech could do and the problems it could solve - and continued on this path under a cognitive science focus. I soon learned that many software…

Applicaster Secures $20 Million Growth Funding After Breakthrough 2018

In the Last Year, the Company Has Achieved 100 Percent Growth in Annual Recurring Revenue Applicaster, the company simplifying the production, delivery and maintenance of direct-to-consumer media applications, announced a $20 Million growth round of funding, alongside the strategic appointment of key executives. The funding round, led by Viola Growth and backed by further investment from 83 North, Pitango, Saban Ventures, and Planven Investments, will be used to expand the company’s global presence and product capabilities,…