brand-building

Global survey among marketers finds that brands' top priorities for 2022 are increasing brand awareness, breaking down measurement siloes, developing personalized strategies, and becoming more purpose-driven Nielsen (NYSE: NLSN) released…
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Buker has built go-to-market strategies for PepsiAmericas, Timberland, Nike, and Hannaford Supermarkets Transformational marketing leader Maile Buker brings her diverse brand building experience to Chief Outsiders, a nationwide company of…
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Sellvia, a full-scale e-commerce ecosystem for online entrepreneurs, has launched an all-in-one brand development service Sellvia presents an out-of-the-box solution that includes not only brand building and unique products creation, but…
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Startup ZeBrand is poised to impress as a leading innovator in the brand-building & branding space, presenting in the Enterprise & Smart Data category. ZeBrand, the innovative platform built to provide modern brand solutions with a…
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Everyone is watching, waiting for brands to make their move. Because it’s finally agreed, brand drives double digital growth company value. How you achieve value is through brand agility, or what I like to call “active brand management”—…
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Heyday, a platform for brand building, pioneering a marketplace-first approach to creating the next-generation consumer products company, announced today the close of its $555 million Series C funding round. The round was co-led by…
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HCL Technologies announced Jill Kouri’s addition to the executive team as Chief Marketing Officer. A top marketing executive with nearly 30 years of corporate and agency B2B services experience, Kouri will lead the company’s global…
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BMO Financial Group announced the appointment of Kimberley Goode as Chief Communications & Social Impact Officer. She will join the bank in August and report to Cameron Fowler, Chief Strategy & Operations Officer. Marketing…
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Impact, the global leader in partnership automation, announced that it will host Partnerships Experience 2021 (PX 2021), a first-of-its-kind virtual event designed to arm attendees with the knowledge, motivation and connections to create…
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Just two and a half years after its launch, Brandless stopped taking orders and laid off over 70 staff. Once on track to disrupt the high-quality organic produce market that the likes of Whole Foods dominates, the company blames the crowded…
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Nate Napier Joins as Managing Director, Key Client Relationships MDC Partners Inc. announced that it has hired Nate Napier as Managing Director, Key Client Relationships, responsible for leading multi-agency integrations and innovations…
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Smartphone Accounts for More Than Half of All Digital Ad Spend IAB UK, the trade association for digital advertising, has announced the results of the latest IAB UK and PwC Digital Adspend study, which reveals UK advertisers spent…
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