Content

Content has always been the king, and it holds true even today! More than 85% of today's brands use content marketing, but less than half of them do content marketing the right way. Content marketing unfolds a lot of hidden corners of the…
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Leading lifestyle content destination signs long-term deal with Taboola to grow audiences, engagement and monetization Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like,…
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Working in tandem with the COVID-19 Vaccine Education Initiative, the partnership will utilize Enthusiast Gaming’s influencer marketing to help reach and educate young American adults Enthusiast Gaming Holdings Inc. (“Enthusiast Gaming” or…
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The eLearning space has been forever changed by the events of the last year. The COVID-19 pandemic has forced most organizations and institutions across the globe to utilize some form of remote initiatives in order to keep learners engaged…
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Forrester, a globally renowned technology research and advisory firm, identified and assessed the fourteen most significant content platforms, including GRM’s VisualVault. Each platform was evaluated based on a broad range of criteria…
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Inthegame is launching a new interactive format in the form of a studio show on the Euro 2020 content. The Euro fans will be able to engage in real time through various interactions including; predict the winners, challenge the hosts, test…
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Laserfiche — the leading SaaS provider of intelligent content management and business process automation — has been named a Strong Performer in The Forrester Wave™: Content Platforms, Q2 2021. Laserfiche was one of 14 vendors evaluated…
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It’s no secret that consumers have been, well, doing more consuming lately. Global Web Index found that over 80% of consumers say they consume more content than they did before the pandemic. We are living in an information overload…
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Erin Andrews and Constance Schwartz-Morini to head roster of 100+ content creators, executives, and athletes speaking on jaw-dropping Welcome platform Hashtag Sports, the premier event platform for content creators, marketers, and the…
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Leading research firm recognizes Hyland for its accelerated cloud and innovation strategy, and industry focus Hyland was named a Leader in The Forrester Wave™: Content Platforms, Q2 2021 report, recognized for its cloud and innovation…
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For someone who has spent the last fifteen years working in the digital marketing ecosystem, as I consider the content recommendation market today, I am reminded of the Supply Side Platform (SSP) market circa 2010. Then, publishers were…
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The free virtual event series will provide an exclusive look into how leading marketers and brand builders create social content that inspires and converts PLANOLY, the industry-leading social marketing platform trusted by…
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WriteroCMS, a smart cloud-based blogging platform for bloggers, vloggers and content writers, has launched its crowdfunding campaign on Indiegogo. The first platform in the market with a complete focus on making the writing/publishing…
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150+ channel lineup now includes Bloomberg Quicktake, Bloomberg TV and Us Weekly, among others DistroTV is a natural extension to DistroScale’s expertise in video platforms and advertising space. DistroTV provides brands the…
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Facebook follows Twitter’s lead add new warning directions when users are going to share an article on Facebook if they have not even opened the link themselves. Marketing Technology News: MarTech Interview with Terry Duffy, SVP and GM…
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Artificial intelligence has been a hot topic for decades, but now, businesses everywhere are finally starting to take notice. AI is not just an interesting concept anymore - it's becoming more and more of a necessity. In this post, we'll…
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Kentico Kontent, one of the recognized leaders in the Headless CMS market, announces the launch of their new user interface and other improvements that empower both global and regional teams in enterprise organizations to effectively manage…
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With a seemingly infinite supply of crises, 2020 made an indelible mark on newsrooms around the world with a host of challenges that continue to influence the media – from editorial strategies and work behaviors to what they want and expect…
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Introducing Mind Together, a coalition to destigmatize mental health at work What you need to know: Kellogg Company, Snap and Spotify are founding members committing to education, awareness and learning programs for the workforce…
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Content consumption activity around “marketing reporting” shot up during the last month, as measured by Bombora Company Surge(R)By Michael McLaren, CEO, Merkle B2B Last week, we explored how marketers are re-prioritizing their target…
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