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Dreamforce 2019

Deloitte Digital’s Salesforce Academy Continues to Add Training Opportunities for University Students Interested in Tech and…

The new training is a first-of-its-kind virtual opportunity for students to build Salesforce CRM and consulting skills with Deloitte Digital leaders Deloitte is introducing college students across the United States to Salesforce and the world of consulting through Deloitte Digital's Salesforce Academy, which offers bootcamps and as of 2020, a virtual training opportunity. Founded in 2018, this is the newest addition to the program which has trained hundreds of college students through campus bootcamps. Marketing…

HSBC Builds the Bank of the Future with MuleSoft

HSBC, one of the largest banks in the world, is building a digital platform with APIs to unlock open banking opportunities DREAMFORCE 2019 -- MuleSoft, provider of the leading platform for building application networks, announced that HSBC is leveraging MuleSoft's Anypoint Platform to build a digital banking platform to power the bank of the future. As one of the largest banking and financial services organizations in the world, HSBC is taking advantage of open banking to drive new, connected experiences for its more than…

ICYMI: 5 Key Takeaways from Marc Benioff’s Chat with Apple CEO Tim Cook

Here's a quick snapshot of the tête-à-tête between Marc Benioff, Co-CEO of Salesforce and Tim Cook, CEO of Apple. It was a pleasure hearing Tim reveal about Apple's growth as an Enterprise Mobile App platform and how it leverages Salesforce Cloud to ignite creativity and to drive productivity in almost every Fortune 500 company. The Past, Present, and Future of Apple: Keep Innovating and Yet, Stay True to Values Tim said that innovation is key to progress but it's not enough to just innovate. Values, such as embedding…

Dreamforce Update: Optimizely for Salesforce Data and Attribution Application Arrives

For a very long time, CMOs had to rely on disparate Marketing Attribution and Optimization techniques to understand how various online activities impact your offline conversion metrics. But, things are changing very quickly with maturity of the CRMs and Customer Data Platforms (CDPs). CMOs can expect better MarTech tools to manage their Salesforce data by the time Dreamforce 2019 concludes tomorrow. One of the many CMO-friendly updates is Optimizely's latest Product launch on the AppExchange. It's called the Optimizely for…

Dreamforce Interview with Jon Miller, CEO and Co-Founder at Engagio

" Companies today need to focus on coordinated customer experience – where Sales and Marketing work as a team at every stage of the account journey." What comes to mind when you think of Dreamforce? Dreamforce can be overwhelming. It’s a very large and noisy event, where you can reach a thousand people with your message and still hit less than 1% of the whole show. So, it’s really important to figure out an effective strategy to reach as many of the RIGHT people as possible (that’s what ABM is all about!). Which sections…

Dreamforce Update: GameStop Transforms its Business with DEG and Salesforce

DEG, Linked by Isobar recognized in Salesforce Partner Innovation Award DEG, Linked by Isobar announced that it has helped GameStop transform its business by leveraging Salesforce Marketing Cloud and Commerce Cloud to provide the brand with a better view of its customers and enhance the customer experience. For this innovative work, DEG has been named a recipient of the Salesforce Partner Innovation Award in Retail. The award was presented at Dreamforce 2019. Read Also: DecisionLink Debuts ValueCloud for Sales at …

DecisionLink Debuts ValueCloud for Sales at Dreamforce

Leading Customer Value Management (CVM) platform - ValueCloud® now offers self-service UX/UI for sales – ValueCloud for Sales Dreamforce, DecisionLink debuts the new ValueCloud for Sales solution. Now part of DecisionLink’s ValueCloud portfolio, this solution specifically provides salespeople with a self-service User Experience/User Interface (UX/UI) that guides them through the development of Value Hypotheses to assist in early stage conversations with clients, and/or the development of business cases, further down the…

ENGIE Chooses Accenture, Salesforce and Vlocity to Support its Customer Relations and Help Them Achieve Their Zero-Carbon Transition

With a global, unified industry-specific CRM, ENGIE is able to get a 360-degree customer view and help even more companies transition to zero carbon energy DREAMFORCE -- Accenture, Salesforce and Vlocity Inc. announced the companies are teaming up with ENGIE, a leading provider of low-carbon energy and services, to help its customers around the world achieve a zero-carbon future. Responding to the critical challenge of climate change, ENGIE set a goal in 2016 to become a world leader in the zero-carbon transition and…

CMOs Asked for Voice Call Integration with CRM. Salesforce Delivers It with a Touch of AI.

Martech Leader Salesforce Announced Service Cloud Voice to Sync Voice Calls and Digital Channels into CRM Data Salesforce's latest product launch would put any Customer Success agent on a high. Salesforce customers can now leverage Salesforce CRM to harness voice call data and analytics for their marketing and sales campaigns. The new Cloud platform is laced with new-age capabilities, including AI recommendations, speech-to-text transcription, omni-channel Customer Intelligence connected to the Salesforce CRM.…

Salesforce and Amazon Web Services (AWS) Expand Global Strategic Partnership

Salesforce will integrate and offer Amazon Connect as part of Salesforce Service Cloud Voice, enabling customers to provide superior customer service AWS learning content now available on Trailhead, empowering anyone to skill up for the future Amazon Web Services, Inc. (AWS), an Amazon.com company, the global leader in infrastructure cloud computing, and Salesforce, the global leader in Customer Relationship Management (CRM), today announced an expansion of their global strategic partnership. Salesforce is introducing…

Outreach Unveils Game-Changing AI Capabilities that Help Sales Reps Engage Smarter at Dreamforce 2019

Unicorn startup debuts Outreach Amplify machine learning technologies so customers gain rapid, actionable insights to dramatically increase productivity Outreach, the number one sales engagement platform, announced new Outreach Amplify machine learning capabilities that redefine the next generation of artificial intelligence for sales. These capabilities put machine learning to work and make sales reps more productive and their engagement with customers more impactful. Marketing Technology News: Adobe MAX 2019:…

Apple and Salesforce Ignite Productivity and Learning on the Best Devices for Business

World's #1 CRM launches reimagined customer experience and learning apps with features exclusive to iPhone and iPad DREAMFORCE 2019 -- Apple and Salesforce announced the launch of two flagship apps from the world's #1 CRM: the redesigned Salesforce Mobile App and new Trailhead GO learning app, delivering rich customer experiences with features exclusive to iOS and iPadOS. The companies also announced the next-generation Salesforce Mobile SDK, empowering developers to easily build and deploy native apps for iPhone and iPad…

Rootstock Software Debuts ERP Connector to Salesforce Field Service Lightning

Connector enables one-click invoicing and costing, as well as better management of field service profit margins with Rootstock Cloud ERP Rootstock Software, a leading provider of cloud Enterprise Resource Planning (ERP) solutions built on the Salesforce Platform, designed for manufacturing, distribution and supply chain organizations and available on the AppExchange, launched an ERP Connector between its Cloud ERP solution and Salesforce Field Service Lightning. Rootstock will unveil the benefits of this connector…

Jitterbit to Lead Sessions Showcasing Integration Strategies and Technology at Dreamforce 2019

Jitterbit to Introduce New Approach for Instant Data Access via Chat and Voice Command Jitterbit, the API transformation company, announced that it will lead multiple speaking sessions at the upcoming Dreamforce 2019 conference being held in San Francisco from November 19 to November 22. The presentations include a live demo showing how to connect Salesforce with any endpoint quickly and without technical integration knowledge, along with the introduction of a radical new approach for users to access data residing in…