Tag: first party
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MarTech Interview with Nicholas Kontopoulos, Vice President of Marketing, Asia Pacific & Japan @ Twilio

AI/ML Paroma Sen - September 30, 2025

CivicScience and Basis Technologies Power Political Ad Targeting and Measurement in First-to-Market Partnership

Native & Programmatic Advertising PRNewswire - April 8, 2024

PubMatic Announces Instacart Ads Integration to Leverage Retail Media Data Across CTV

Native & Programmatic Advertising Globe Newswire - April 3, 2024

Bitstrapped Strengthens Partnership with Google Cloud to Deliver Generative AI Solutions

AI/ML PRNewswire - June 12, 2023

Getting Started with Community Based Marketing

Account Based Marketing Michelle Goodall - January 6, 2023

Infosum Launches Platform Sigma, the Next Evolution in Secure First-Party Data Collaboration

Analytics Business Wire - July 21, 2022

SnackMagic Launches CPGpulse, a Data Platform Focused on First-Party Consumer Insights and Brand Innovation

Analytics Business Wire - April 14, 2022

Flipping the Goodbye of Third-Party Cookies Into a Brand Loyalty-Creating Opportunity

Audience Data Joel Percy - December 15, 2021

Use of First-Party IDs Overtakes Cookies for the First Time

Native & Programmatic Advertising MTS Staff Writer - October 28, 2021

New OpenX Publisher Survey Reveals Importance of First Party Data in Publisher’s Future Plans

Data Management Platforms PRNewswire - September 15, 2021

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