HCPs Archives — MarTech Series

From Fragmentation To Impact: Why Healthcare Marketing Needs A Unified, AI-Ready Data Infrastructure

AI/ML Jerrad Rickard - November 19, 2025

Doceree Elevates Healthcare Affordability Technology with Co-Pay Spark Launch at Asembia 2024

Sales & Marketing PRNewswire - April 30, 2024

Swoop Launches Predictive AI Targeting, the Next Generation of Healthcare Marketing

Predictive & AI Business Wire - January 4, 2024

Doceree Expands Executive Team As the Company Continues Expansion

Customer Experience Management MTS Staff Writer - May 22, 2023

Lasso Announces a Significant Step Forward in Healthcare Marketing Measurement

Analytics PRNewswire - January 4, 2023

RxDefine Launches New Telehealth Product for Life Sciences Brands

Sales & Marketing PRNewswire - September 2, 2022

Lasso Partners with CMI Media Group for First-Of-Its-Kind Pharma Campaign Measurement Project

Social Media Marketing PRNewswire - August 10, 2022

OptimizeRx Brings Real-World Evidence-Driven Engagement Programs to Social Media With New Exclusive Partnership

Data Management Platforms Globe Newswire - June 23, 2022

New Research Shows Rise in Digital Audio and Video Streaming Ads to Reach Physicians and Patients

Audio advertising PRNewswire - May 5, 2022

14 of Top 20 Global Pharma Companies Use ON24 to Drive Digital Engagement with Healthcare Professionals

Analytics Business Wire - November 3, 2021

Aktana Launches Next Generation of its Contextual Intelligence Engine to Accelerate Enterprise-Wide AI Adoption

AI/ML Globe Newswire - October 6, 2021

The Importance Of Programmatic Messaging Is Rising In The Healthcare Industry

Advertising Trends Stephen Hoelper - September 21, 2021

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