lead generation Archives — MarTechSeries

Interviews

Interview with Kyle Tkachuk, President, CEO and Founder, Clickback

"Leveraging predictive technologies to gather more accurate data points or patterns, or auto-populating through algorithms can help marketers increase their

shares

Sudipto GhoshMay 4, 2018, 4:15 pmMay 4, 2018 0 864

AI/ML, Intelligent Assistants, Mobile Marketing, Sales & Marketing

IRIO Mobile Marketing Launches New Chat Product For Customer Engagement

Company Provides Real-Time Communication Option to Convert Sales and Generate Qualified Leads Faster IRIO, a cloud-based SaaS platform that creates

shares

PRNewswireApril 17, 2018, 4:45 pmApril 17, 2018 0 232

Analytics, Staff Writers

Tips on Selecting the Right Martech Tools to Prove Sustainable ROI

Full Circle Insights’ CEO, Bonnie Crater Offers Her Views on How to Select the Right Martech solutions for Better, Integrated

shares

Sudipto GhoshApril 12, 2018, 9:00 pmApril 12, 2018 0 343

B2B Commerce, Staff Writers, Video Marketing

The Rise of Video: LinkedIn B2B Video Now Available for Native Ad Campaigns

Marketers and Brands Can Leverage Video for Sponsored Content and Company Pages to Reach & Engage the Right Audiences, the

shares

Sudipto GhoshMarch 29, 2018, 6:30 pmMarch 29, 2018 0 536

Content, Guest Authors

6 Effective Ways To Drive ROI On Your Landing Pages

Landing Pages are customized web pages designed for a specific purpose, and their possibilities are endless. Our job as marketers

shares

Sukanya RamabadranMarch 28, 2018, 7:02 pmMarch 29, 2018 0 392

Guest Authors

Predictive Analytics: Unlocking the Value in Understanding the Customer

The Internet of Things (IoT), Virtual, Augmented, and Mixed Reality (VAMR), Artificial Intelligence (AI) and Machine Learning (ML) – in

shares

Matthew SmithMarch 21, 2018, 5:30 pmMarch 23, 2018 0 1425

Sales & Marketing, Sales Enablement

LeadsBasket is Redefining the Rules of Lead Generation

LeadsBasket Has Built A Solution That Reduces Costs And Short Circuits The Entire Funnel Of Getting Top Quality Leads For

shares

PRNewswireNovember 14, 2017, 5:55 pmNovember 14, 2017 0 358

Lead Liaison Launches Sales and Marketing University

Sales & Marketing, Sales Intelligence

Lead Liaison and iDonate Partner to Provide a Better Way to Collect Giving for Nonprofits

Lead Liaison and iDonate Join Forces To Give Nonprofits The Tools They Need To Collect Data From Online Donor Submissions Nonprofit

shares

prwebOctober 27, 2017, 9:40 pmOctober 27, 2017 0 364

Marketing Automation, Staff Writers, Video Marketing

TwentyThree Partners with HubSpot to Integrate Video and Marketing Automation

TwentyThree, the leading video marketing automation platform, announced an innovative cooperation with leading inbound marketing and sales platform — HubSpot. The

shares

Sudipto GhoshJune 21, 2017, 7:30 pmJune 23, 2017 7 846

Social Media Advertising, Social Media Platforms

Facebook’s Click-To-Messenger Ads Are Now Available on Instagram

Launched last November, click-to-messenger ads include news feed ads that open messenger conversations and sponsored messages Facebook rolled out click-to-Messenger

shares

Nahida ShaikhJune 6, 2017, 12:26 amJune 6, 2017 0 381

Interview with Daina Middleton, CEO, Ansira

Interview with Ari Brandt, CEO and Co-Founder, Receptiv

Interview with Jon Clarke, CEO, Cyance

Interview with Tomer Tagrin, Co-founder and CEO, Yotpo

Interview with Henry Bruce, SVP Marketing, Contently

TechBytes with Jeremy Finch, Product Marketing Manager, Adobe

TechBytes with Maureen Polo, SVP Brand Studio, Fullscreen

TechBytes with Julian Morelis, Chief Commercial Officer, MPP Global

TechBytes with Byron Matthews, President and CEO, Miller Heiman Group

UnGagged TechBytes with Bastian Grimm, Director Organic Search, Peak Ace

Fireside Chat with Bill Walker

Fireside Chat with Lee Auerbach

Fireside Chat with Andrea Moe

Fireside Chat with Ebonie Newman

Fireside Chat with Evan Liang

Why You Need Engagement-driven Marketing in the Digital Era

Rise of the Revenue Analyst in Marketing Operations

Lessons B2B Brands Can Learn from Direct-To-Consumer Disruption

Real-life Food Photography Drives Marketing

Key Takeaways from the SiriusDecisions Summit 2018

Adobe Set to Acquire Magento Commerce for $1.68 Billion

Bedrock Data Fusion Expands to More SaaS Systems with New Connector Release

Mastering the Science of Creating Simple-Scalable-Effective Branded Content

4 Pro Tips on How to Succeed with your Email Marketing Campaigns

Why Should ‘Grey Area’ Players Fear GDPR?

Sign up for MarTech Series’ Free Newsletter