Mark Smith

Kitewheel’s 2019 State of the Customer Journey report points to steadily increasing adoption by companies of all sizes in both B2B and B2C, across the entire customer lifecycle, in support of improved customer experience Kitewheel, the provider of the world’s leading customer journey platform, announced the 2019 release of its annual State of the Customer Journey report. Based on almost 5 billion customer journey interactions in 2018 alone and more than 10 billion since 2014, the report reveals that business enterprises in…

Journey Orchestration Leader Sees 200 Percent Growth in Direct SaaS Business As Market Demand Intensifies Kitewheel, the journey orchestration leader and provider of the award-winning Customer Journey Hub, announced strong 2018 company, revenue and momentum results, further solidifying its position as the frontrunner in journey orchestration. Driving innovation in the cross-channel customer experience space for over six consecutive years, Kitewheel enjoyed a transformational 2018 in its brand direct business, driven by…

ItaQuod Helps Team Members Capture, Consume and Collaborate on Information in up to 80% Less Time ItaQuod, the world's first and only Structured CRM platform for easily capturing, consuming and collaborating on information, announced that it has released its revolutionary solution that -- unlike traditional, legacy CRM -- provides an embedded data structure for both demographic and learned information that crystallizes WHAT information to capture, provides guidance on HOW to capture it and clarity for WHERE to put it. The…

Kitewheel Also Listed Among Six Providers in the Large Market Presence Segment for Journey Management Kitewheel, provider of the leading Customer Journey Management Hub, announced that Forrester Research, Inc. has placed its platform in the “Leaders” category in The Forrester Wave: Journey Visioning Platforms, Q4 2018; The Forrester Wave: Journey Orchestration Platforms, Q4 2018 reports. The company’s Wave rankings included the highest scores possible in the strategy and technology criteria in both reports, and for…

Strengthens Artificial Intelligence Capabilities for Leading Enterprise Sales Performance Management Portfolio Xactly, a leading provider of cloud-based sales performance management (SPM) software, announced that it has acquired OpsPanda, an artificial intelligence (AI) based sales resource and capacity planning application provider. Xactly will now offer customers a data-driven, prepackaged and integrated sales planning solution that covers territory design and quota allocation, as well as workforce and capacity…

The Analysis of Billions of Interactions Shows that Customer Journey is Becoming More Complex and Mature as Brands Seek to Influence the Entire Customer Experience in Real Time Kitewheel, a provider of the leading Customer Journey Hub, has announced the release of its annual State of the Customer Journey for 2018. The report, based on an analysis of over five billion customer journey interactions between 2014 and 2017, provides insight into how brands are investing in customer journeys across a variety of verticals and…

New Offering Enables Orchestration of Customer Interactions Across a Wide Range of Digital and Physical Channels Kitewheel, provider of the leading Customer Journey Hub for brands and agencies,  announced a strategic partnership with data-driven marketing technology innovator Zeta Global. The partnership will enable Zeta to seamlessly integrate Kitewheel’s industry-leading orchestration capabilities into the Gartner Magic Quadrant-rated ZetaHub. The AI-powered ZetaHub platform combines Zeta’s marketing, data and…