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Mobile Commerce

Vibes Names Richard Rivera as Chief Revenue Officer

Vibes, the technology pioneer powering the direct-to-consumer mobile engagement revolution, announced the appointment of Richard Rivera as Chief Revenue Officer. Vibes has tapped Rivera to aggressively expand and accelerate the use of its unique engagement platform among enterprise brands while helping these customers prepare for an increasingly mobile-centric future. Mobile has become the primary digital channel for the majority of consumers. According to a recent survey conducted by OneSignal, 72% of businesses have…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Raydiant (Unified Communications), GoDaddy (E-commerce), ON24 (Customer Experience), Button (Mobile Commerce), and MessageMedia (Mobile Marketing). Raydiant Partners with Zoom to Offer Businesses a Better Way to Virtually Connect with Teams and Customers Experience platform provider Raydiant has partnered with Zoom, one of the world’s most popular video conferencing companies, to…

Airship Acquires Conversational Commerce Pioneer ReplyBuy to Accelerate Expansion Into Mobile Commerce

For the first time, Airship will extend its platform beyond customer engagement to directly enable commerce, payments and customer conversations Customer engagement company Airship announced that it has acquired ReplyBuy, a company that pioneered fully integrated solutions for payments over SMS. This move extends Airship’s platform beyond customer engagement to directly enable commerce, as well as power one-to-one customer conversations via two-way SMS. In addition, Airship plans to extend ReplyBuy’s technology to provide…

Made4Fighters Taps New App For Mobile Commerce

Unbound Commerce is pleased to announce the launch of custom iOS and Android shopping app for UK-based online retailer Made4Fighters. There are few customers more loyal to their sport than mixed martial artists and the new apps feature custom design, push notifications, and flash sales. The mobile apps load fast and allow customers to shop the latest arrivals and deals from 60+ brands in boxing, combat sports & fitness. Orders placed on the app are delivered the next day to UK customers and quickly to customer in…

Logiq Partners with Yabx to Offer Merchant Advances and ‘Buy Now, Pay Later’ Services in Indonesia

Services to be Delivered Through PayLogiq™ eWallet and GoLogiq™ Hyper-Local Food Delivery Mobile Platforms Logiq, Inc., a global provider of eCommerce and fintech business enablement solutions, has partnered with Yabx, a fintech venture of Comviva and part of $5.2 billion Tech Mahindra, to offer credit-based financial services. The services will be offered through Logiq’s increasingly popular PayLogiq™ e-Wallet and GoLogiq™ hyper-local food delivery mobile platforms, and include cash advance for merchants and ‘buy now, pay…

US Consumers to Spend 1B Hours Shopping on Mobile This Holiday Season

App Annie, the leading mobile data and analytics company, predicts the biggest Q4 holiday shopping season on mobile yet — with nearly 1 billion hours to be spent on Android devices in the US, up 50% YoY. Driven by the need for essentials while maintaining home lockdowns, mobile e-commerce boomed in H1 2020. App Annie predicts mobile growth will continue in Q4 with a longer shopping season due to October's Prime Day and contraction in the US economy driving consumers to seek deals and promotions for longer leading up to…

Bango Partnership With ODK Media

Bango enables ODK Media to offer Chinese and Korean streaming services to international audiences Initial focus of the partnership with mobile operators in North America Bango, the mobile commerce company, and ODK Media Inc., have entered a partnership to increase access to ODK Media's Korean and Chinese video streaming subscription service. By partnering with Bango, ODK streaming services become easy for telcos worldwide to offer to their customers. By bundling the services with mobile and fixed-line subscription…

Walmart Introduces Walmart+

Retailer launches a membership program that helps put more time back in customers’ day while continuing to save them money Walmart is launching a new membership program that brings together in-store and online benefits to save customers money and time like no other retailer can: Walmart+. Walmart+ uses the company’s unique assets to make life easier for busy families. Along with the power of its online presence, Walmart+ has the reach of more than 4,700 stores, including 2,700 stores that offer delivery as fast as same…

Insync Launches a B2B Mobile App to Help Retailers and Wholesalers Ride the Mobile Commerce Tide With Ease

The B2B industry is booming even in this period of pandemic and merchants all around the world are equipping newer and better solutions to cater to their customers. With the changing trends that COVID-19 has brought, usage and adoption of mobile commerce has seen a huge surge. Together, mobile commerce and the B2B industry are going hand in hand to overcome the hurdles the pandemic has brought on us. In this light, InSync Tech-Fin Solutions, a pioneer in the B2B industry and an integrated B2B eCommerce solution provider, has…

Plum Launches Rewards Program Powered by Button’s Technology: Enabling Users to Seamlessly Shop

Button, the leading mobile commerce technology company, announced its partnership with Plum, the money management AI assistant. By powering a personalized commerce program in Plum's app on iOS and soon Android, Button's technology enables users to discover offers tailored to their preferences, as well as shop and save with foremost brands like Groupon, ASOS, and Farfetch. Through this integration, Plum is able to create an additional revenue stream while also increasing the utility of its app to drive engagement, loyalty,…

P97 Networks To Drive Mobile Commerce For Exxonmobil Affiliate Across Its New Zealand Retail Network

P97 Networks to Enable Contactless Mobile Payments for One of Asia-Pacific’s Leading Oil Companies P97 Networks, Inc., has been selected by Mobil Oil New Zealand Limited, an affiliate of ExxonMobil Asia Pacific Pte Ltd, to enable mobile payments across its Mobil-branded retail network in New Zealand. ExxonMobil Asia Pacific is the downstream and chemical business hub for the region with over $15 billion of assets under affiliate management. Houston-based P97 Networks is a leader in cloud-based mobile commerce, in-vehicle…

It’s Culture Thing Now: Onus is on Retailers to Deliver In-Store Shopping Experiences

COVID-19 crisis runs deep into every business model. Particularly for retail, in-store shopping experiences has become a topic of serious discussion. Retail has always been under serious pressure to adapt to widening physical and digital shopping experiences, even as new e-commerce competitors kept taking a lion's share off sales and profits. Before the pandemic hit, we were already inching closer to the death of the High Street. But with lockdown restrictions and now, new COVID containment measures in place, its demise…

Sam’s Club Partners With Button and Rakuten Advertising

Button's Reach solution has evolved affiliate marketing into a major channel for installs and app sales Button, the leading mobile technology company, and Rakuten Advertising, the top global affiliate marketing network, announced the integration of Button software to drive app installs, and boost sales as well as repeat purchases for brands. Through Reach™, Button's latest product that offers its deep linking and app-tracking technology as a service to affiliate network traffic, brands are able to convert moments of high…

Bits of Stock Partners With Button to Launch Its Stock Back Program

Users can earn Bits of Stock when shopping with leading brands powered by Button's technology Button, the leading mobile commerce platform, announced its partnership with Bits of Stock, the brand loyalty and investment app, to enable its users to discover in-app brand offers, shop, and earn fractional shares of stock. Through this integration, Bits of Stock can better target users to drive repeat purchases and increase engagement, fueling its monetization strategy through the affiliate channel. Starting today, users…

Button Partners With Awin to Launch Reach, Unlocking the Full Potential of the App Channel in Performance Marketing

Button, the leading mobile commerce technology company, announced the launch of Reach, the company's newest product that offers its deep linking and app-tracking technology as a service to affiliate network traffic. Awin, the leading global affiliate network with 205,000 contributing publishers and 14,600 brands, is the first network to integrate with Button through Reach™ to unlock app installs and drive incremental growth for their brand partners. Affiliate marketing spend is rapidly growing and is due to surpass $8…

Uber Eats and Groupon Adopt Actionable Intelligence, a New Product in the First-to-Market Button Evolution Product Suite

Button Evolution is a new suite of products for the affiliate marketing industry which enables personalization, intelligent spending, and profit maximization Button, the leading mobile commerce technology company, announced the launch of Button Evolution, the affiliate industry's first suite of personalization and intelligence products, including the newest product, Actionable Intelligence, that provides marketers with the ability to achieve their objectives through striking a balance between volume and profitability.…

Strategies for Marketers: Helping the Food Industry Transform Through COVID-19

Any food industry leader knows that success requires a generous helping of hard work, creativity, and consistency. Yet, as restaurants around the world feel the full weight of coronavirus-related slowdowns, every standard for success is changing. Processes need to be transformed and digital transformation needs to be accelerated because I think it’s safe to say that social distancing may impact the way we dine out for years to come. Restaurants have responded to restrictions brought on by COVID-19 as best as they can,…

Bango Launches SoftBank Payment Option for Amazon.co.jp

SoftBank customers can use carrier billing to purchase retail goods on Amazon.co.jp Bango, the mobile commerce company, announces that it has enabled carrier billing for mobile operator SoftBank Corp., on Amazon.co.jp. Amazon customers with a SoftBank mobile phone account can now pay for goods, membership fees and subscription services, and charge the cost to their mobile phone bill. To use this payment option, a SoftBank subscriber simply adds carrier billing as a payment option in their Amazon.co.jp account and then…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Target Data (Customer Experience), Button (Mobile commerce), Contentstack (Content Management), Commvault (Data Management), and C3.ai (Artificial Intelligence). Target Data and Aisle Rocket Merge to Form Data-Driven Marketing Agency Focused on Helping Clients Drive Revenue through Omnichannel Experiences and E-commerce Target Data, a full-service marketing agency that helps brands…

Button Welcomes Bnext As Its First Partner in Southern Europe: Enabling Users to Shop and Save Money With Leading Brands Like AliExpress and…

Button's technology powers the commerce program of Spain's biggest mobile neobank, Bnext Button, the leading mobile commerce technology company, announced its partnership with Bnext, the biggest mobile-first neobank of Spain. Starting, Bnext users can seamlessly shop and save money with the largest brands including AliExpress, Groupon, and Black Limba, powered by Button's technology. Through this partnership with Button, Bnext achieves a higher engagement with its users by giving them an added incentive to open the app…