Partner Certification Program Expands Access to SITO’s Expansive Product Suite That Goes Beyond Location Data, Provides Omni-Channel Support for End-to-End …

Partner Certification Program Expands Access to SITO’s Expansive Product Suite That Goes Beyond Location Data, Provides Omni-Channel Support for End-to-End …
Interpublic Group and Acxiom Marketing Solutions Bring Together Premier Media and Marketing Agencies with Leader in Data and Personalized Messaging …
Kiril Tsemekhman Is a Former Ad-Tech Executive Brings over 15 Years of Experience to the Rapidly Growing Company BounceX has …
To Bring Added Choice and Increased Efficiency for Open Internet Buying The Advertising ID Consortium, the open identity solution for …
Joint Study by Acxiom and Data & Marketing Association Reveals Almost Half of American Consumers Feel More Comfortable With Data …
Travel Brand Marketers Now Able to Achieve A Single View of the Customer at Scale for Maximum Impact using People-Based …
With an Average Rating of 7.4 out of 10, Sailthru Stands Out as a Leader Among Mid-Sized Companies Sailthru, the …
Marketing EDGE Recognizes Fluent for Paving a New Frontier in Marketing Fluent Inc., a leading data-driven performance marketing company, recently …
Using a Name and Postal Address, V12 Data Can Locate and Append a Matching Email Address V12 Data, a leading …
Yiftah is a Former Undertone and Sizmek Executive Brings 20 Years of Engineering, Product Management and Leadership Experience to the …
New Framework Unites Travel Brands Around Individual Customer Relationships With Actionable Insights and Metrics ADARA, the enterprise-wide data solution for …
BounceX Secures Series B Round Led by Battery Ventures to Help Marketers Unlock the First New Scalable Revenue Channel in …
Yroo Will Focus on Aggressive Customer Acquisition Program in 2018 Yroo, the world’s most powerful meta-search shopping platform, announced the …
LiveRamp IdentityLink for Television Is Aimed at Transforming The World’s Largest Marketing Medium; Brands, Agencies, Programmers, and Technology Platforms Can Now Execute People-Based …
In early 2017, a report circulated that Facebook was targeting users based on their emotional state. The report claimed that …
According to Matt Fanelli of MNI Targeted Media, Ad Fraud Would Continue to Be an Issue Across the Digital Landscape …
As people-based marketing (PBM) became the hottest acronym in the ever-expanding library of adtech terminology, so began the race to …